Enrich Layer and Gmail Integration

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Use Enrich Layer to automatically enhance lead data, then send personalized follow-up emails via Gmail using Latenode's visual editor. Customize with JavaScript and scale affordably as your outreach grows by paying only for execution time.

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Enrich Layer

Gmail

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Enrich Layer and Gmail

Create a New Scenario to Connect Enrich Layer and Gmail

In the workspace, click the โ€œCreate New Scenarioโ€ button.

Add the First Step

Add the first node โ€“ a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Enrich Layer, triggered by another scenario, or executed manually (for testing purposes). In most cases, Enrich Layer or Gmail will be your first step. To do this, click "Choose an app," find Enrich Layer or Gmail, and select the appropriate trigger to start the scenario.

Add the Enrich Layer Node

Select the Enrich Layer node from the app selection panel on the right.

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Enrich Layer

Configure the Enrich Layer

Click on the Enrich Layer node to configure it. You can modify the Enrich Layer URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Add the Gmail Node

Next, click the plus (+) icon on the Enrich Layer node, select Gmail from the list of available apps, and choose the action you need from the list of nodes within Gmail.

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Gmail

Authenticate Gmail

Now, click the Gmail node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Gmail settings. Authentication allows you to use Gmail through Latenode.

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Configure the Enrich Layer and Gmail Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Set Up the Enrich Layer and Gmail Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that donโ€™t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Enrich Layer, Gmail, and any additional nodes, donโ€™t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking โ€œRun onceโ€ and triggering an event to check if the Enrich Layer and Gmail integration works as expected. Depending on your setup, data should flow between Enrich Layer and Gmail (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Enrich Layer and Gmail

Gmail + Enrich Layer + HubSpot: When a new email arrives in Gmail, the sender's information is enriched using Enrich Layer. The enriched data is then used to create or update a contact in HubSpot.

Gmail + Enrich Layer + Google Sheets: When a new email arrives in Gmail, the sender's email address is extracted and saved to a Google Sheet. The email address is then enriched using Enrich Layer to find additional contact information.

Enrich Layer and Gmail integration alternatives

About Enrich Layer

Enrich Layer inside Latenode automates data validation and enhancement. Fix errors and add missing info to leads or contacts. Clean up data from any source before it reaches your CRM or database. Latenode handles complex logic and scales the process without per-step costs, keeping data accurate and workflows efficient.

About Gmail

Automate email tasks within Latenode. Send, receive, and manage Gmail messages as part of larger workflows. Automatically extract data from emails to update databases or trigger actions in other apps. Integrate Gmail with AI tools for content analysis or with CRMs to automate lead nurturing. Latenode's visual editor makes it easy to build scalable email automation without coding.

Enrich Layer + Gmail integration

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FAQ Enrich Layer and Gmail

How can I connect my Enrich Layer account to Gmail using Latenode?

To connect your Enrich Layer account to Gmail on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Enrich Layer and click on "Connect".
  • Authenticate your Enrich Layer and Gmail accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically send enriched lead data to Gmail?

Yes, you can! Latenode lets you automate data transfer. Enrich leads in Enrich Layer and automatically send the data to your Gmail, improving lead qualification.

What types of tasks can I perform by integrating Enrich Layer with Gmail?

Integrating Enrich Layer with Gmail allows you to perform various tasks, including:

  • Send personalized emails with enriched contact information.
  • Create new Gmail contacts from enriched Enrich Layer data.
  • Update existing Gmail contacts with new Enrich Layer insights.
  • Trigger email sequences based on Enrich Layer data changes.
  • Archive emails based on the sender's Enrich Layer profile.

How does Latenode enhance Enrich Layer data before sending emails?

Latenode allows you to transform and filter Enrich Layer data using JavaScript or AI blocks, ensuring only relevant info reaches Gmail.

Are there any limitations to the Enrich Layer and Gmail integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits of both Enrich Layer and Gmail apply.
  • Complex data transformations may require custom code.
  • Initial setup requires proper API key configuration.

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