How to connect Feedly and HubSpot
Create a New Scenario to Connect Feedly and HubSpot
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Feedly, triggered by another scenario, or executed manually (for testing purposes). In most cases, Feedly or HubSpot will be your first step. To do this, click "Choose an app," find Feedly or HubSpot, and select the appropriate trigger to start the scenario.

Add the Feedly Node
Select the Feedly node from the app selection panel on the right.

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Add the HubSpot Node
Next, click the plus (+) icon on the Feedly node, select HubSpot from the list of available apps, and choose the action you need from the list of nodes within HubSpot.

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Authenticate HubSpot
Now, click the HubSpot node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your HubSpot settings. Authentication allows you to use HubSpot through Latenode.
Configure the Feedly and HubSpot Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Feedly and HubSpot Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Save and Activate the Scenario
After configuring Feedly, HubSpot, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Feedly and HubSpot integration works as expected. Depending on your setup, data should flow between Feedly and HubSpot (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Feedly and HubSpot
Feedly + HubSpot + Slack: When a new article appears in a Feedly feed, check if the article's title or content contains keywords matching a HubSpot contact's interests. If it does, send a message to a designated Slack channel with a link to the article.
HubSpot + Feedly + Gmail: When a contact is updated or created in HubSpot, use Feedly to find articles related to the contact's interests and then send an email to the contact with a summary of these articles.
Feedly and HubSpot integration alternatives
About Feedly
Aggregate and filter Feedly articles within Latenode to automate content-driven workflows. Track brand mentions, industry trends, or competitor activity, then instantly trigger actions like posting to social media, updating databases, or notifying teams—all based on custom rules and logic.
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About HubSpot
Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.
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See how Latenode works
FAQ Feedly and HubSpot
How can I connect my Feedly account to HubSpot using Latenode?
To connect your Feedly account to HubSpot on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Feedly and click on "Connect".
- Authenticate your Feedly and HubSpot accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I add new HubSpot contacts from Feedly article tags?
Yes, you can! Latenode lets you automate this task. When a Feedly article matches your tags, a new contact is automatically created in HubSpot, saving you time and ensuring lead capture.
What types of tasks can I perform by integrating Feedly with HubSpot?
Integrating Feedly with HubSpot allows you to perform various tasks, including:
- Create HubSpot contacts from new articles in Feedly.
- Update HubSpot contact properties based on Feedly content.
- Trigger HubSpot workflows when specific Feedly articles appear.
- Send internal notifications about trending topics using AI insights.
- Archive Feedly articles after updating HubSpot records.
Can I filter Feedly articles based on keywords in Latenode?
Yes, Latenode’s powerful filtering allows you to process only Feedly articles containing specific keywords, creating targeted HubSpot automations.
Are there any limitations to the Feedly and HubSpot integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits of the Feedly and HubSpot APIs may affect high-volume workflows.
- Complex data transformations may require JavaScript knowledge.
- Historical Feedly data prior to integration setup is not automatically processed.