How to connect Google Ads and Google Cloud Pub\Sub
Create a New Scenario to Connect Google Ads and Google Cloud Pub\Sub
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Google Cloud Pub\Sub will be your first step. To do this, click "Choose an app," find Google Ads or Google Cloud Pub\Sub, and select the appropriate trigger to start the scenario.

Add the Google Ads Node
Select the Google Ads node from the app selection panel on the right.

Google Ads
Configure the Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Google Cloud Pub\Sub Node
Next, click the plus (+) icon on the Google Ads node, select Google Cloud Pub\Sub from the list of available apps, and choose the action you need from the list of nodes within Google Cloud Pub\Sub.

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Authenticate Google Cloud Pub\Sub
Now, click the Google Cloud Pub\Sub node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Cloud Pub\Sub settings. Authentication allows you to use Google Cloud Pub\Sub through Latenode.
Configure the Google Ads and Google Cloud Pub\Sub Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Ads and Google Cloud Pub\Sub Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Google Cloud Pub\Sub
Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Google Ads, Google Cloud Pub\Sub, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Google Cloud Pub\Sub integration works as expected. Depending on your setup, data should flow between Google Ads and Google Cloud Pub\Sub (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Ads and Google Cloud Pub\Sub
Google Ads + Slack: When Google Ads campaign spend exceeds a predefined threshold, send a notification to a designated Slack channel to alert the marketing team.
Google Cloud Pub/Sub + Google Ads + Google Sheets: When Google Cloud Pub/Sub detects a change in ad performance, fetch the related campaign data from Google Ads and then log the change along with the campaign details in a Google Sheet for tracking.
Google Ads and Google Cloud Pub\Sub integration alternatives
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About Google Cloud Pub\Sub
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FAQ Google Ads and Google Cloud Pub\Sub
How can I connect my Google Ads account to Google Cloud Pub\Sub using Latenode?
To connect your Google Ads account to Google Cloud Pub\Sub on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Ads and click on "Connect".
- Authenticate your Google Ads and Google Cloud Pub\Sub accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger alerts on ad spend anomalies?
Yes, you can! Latenode enables real-time Google Ads spend monitoring via Pub/Sub. Get alerted to unexpected spend spikes instantly, preventing budget overruns and maximizing ROI.
What types of tasks can I perform by integrating Google Ads with Google Cloud Pub\Sub?
Integrating Google Ads with Google Cloud Pub\Sub allows you to perform various tasks, including:
- Publish new Google Ads campaign data to Pub/Sub topics for analysis.
- Trigger automated actions based on Google Ads performance metrics.
- Forward Google Ads conversion data to data warehouses via Pub/Sub.
- Create real-time dashboards showing Google Ads campaign performance.
- Route Google Ads data to various systems for customized processing.
How does Latenode handle Google Ads API rate limits?
Latenode includes built-in rate limiting and queueing to prevent exceeding Google Ads API limits, ensuring reliable data flow without errors.
Are there any limitations to the Google Ads and Google Cloud Pub\Sub integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Initial setup requires basic knowledge of Google Cloud project configuration.
- Real-time data transfer depends on the latency of the Google Cloud Pub/Sub service.
- Complex data transformations may require custom JavaScript code in Latenode.