Google Ads and Google Cloud Speech-To-Text Integration

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Automatically analyze audio from Google Ads campaigns using Google Cloud Speech-To-Text for insights. Latenode's low-code editor enables custom analysis with JavaScript and affordable scaling for any volume.

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Google Ads

Google Cloud Speech-To-Text

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Google Ads and Google Cloud Speech-To-Text

Create a New Scenario to Connect Google Ads and Google Cloud Speech-To-Text

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Google Cloud Speech-To-Text will be your first step. To do this, click "Choose an app," find Google Ads or Google Cloud Speech-To-Text, and select the appropriate trigger to start the scenario.

Add the Google Ads Node

Select the Google Ads node from the app selection panel on the right.

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Google Ads

Configure the Google Ads

Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Sign In

Run node once

Add the Google Cloud Speech-To-Text Node

Next, click the plus (+) icon on the Google Ads node, select Google Cloud Speech-To-Text from the list of available apps, and choose the action you need from the list of nodes within Google Cloud Speech-To-Text.

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Google Ads

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Authenticate Google Cloud Speech-To-Text

Now, click the Google Cloud Speech-To-Text node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Cloud Speech-To-Text settings. Authentication allows you to use Google Cloud Speech-To-Text through Latenode.

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Sign In

Run node once

Configure the Google Ads and Google Cloud Speech-To-Text Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Run node once

Set Up the Google Ads and Google Cloud Speech-To-Text Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Google Ads, Google Cloud Speech-To-Text, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Google Cloud Speech-To-Text integration works as expected. Depending on your setup, data should flow between Google Ads and Google Cloud Speech-To-Text (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Google Ads and Google Cloud Speech-To-Text

Google Ads + Google Cloud Speech-To-Text + Google Sheets: When a user interacts with a Google Ad that contains audio, the audio is sent to Google Cloud Speech-To-Text for transcription. The resulting text is then added as a new row in Google Sheets for analysis.

Google Ads + Google Cloud Speech-To-Text + Slack: This flow analyzes user reviews related to Google Ads. The audio portion of the ad review is transcribed using Google Cloud Speech-To-Text. If the transcribed text contains negative keywords, a notification is sent to a designated Slack channel.

Google Ads and Google Cloud Speech-To-Text integration alternatives

About Google Ads

Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.

About Google Cloud Speech-To-Text

Automate audio transcription using Google Cloud Speech-To-Text within Latenode. Convert audio files to text and use the results to populate databases, trigger alerts, or analyze customer feedback. Latenode provides visual tools to manage the flow, plus code options for custom parsing or filtering. Scale voice workflows without complex coding.

See how Latenode works

FAQ Google Ads and Google Cloud Speech-To-Text

How can I connect my Google Ads account to Google Cloud Speech-To-Text using Latenode?

To connect your Google Ads account to Google Cloud Speech-To-Text on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Google Ads and click on "Connect".
  • Authenticate your Google Ads and Google Cloud Speech-To-Text accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I transcribe ad call audio using Google Ads and Google Cloud Speech-To-Text integration?

Yes, you can! Latenode automates the process, transcribing call audio, and storing the text for analysis. This saves time and provides valuable insights into customer interactions.

What types of tasks can I perform by integrating Google Ads with Google Cloud Speech-To-Text?

Integrating Google Ads with Google Cloud Speech-To-Text allows you to perform various tasks, including:

  • Automatically transcribe audio from Google Ads call extensions.
  • Analyze transcribed call data for keywords and customer sentiment.
  • Trigger alerts based on specific phrases spoken during calls.
  • Store call transcriptions in a database for future reference.
  • Improve ad targeting using insights from call transcriptions.

How do I handle authorization errors for my Google Ads account?

Ensure your Google Ads account has the necessary permissions. Re-authenticate within Latenode to resolve any authorization issues.

Are there any limitations to the Google Ads and Google Cloud Speech-To-Text integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Large audio files may take longer to process depending on Google Cloud Speech-To-Text's API limits.
  • The accuracy of transcriptions depends on audio quality and accent.
  • There are monthly usage limits associated with Google Cloud Speech-To-Text's free tier.

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