Google Ads and JustCall Integration

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Automatically trigger JustCall follow-up calls when leads click Google Ads, ensuring fast response. Latenode's visual editor combines no-code ease with JavaScript for complex logic, plus affordable execution-based pricing.

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Google Ads

JustCall

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Google Ads and JustCall

Create a New Scenario to Connect Google Ads and JustCall

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or JustCall will be your first step. To do this, click "Choose an app," find Google Ads or JustCall, and select the appropriate trigger to start the scenario.

Add the Google Ads Node

Select the Google Ads node from the app selection panel on the right.

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Google Ads

Configure the Google Ads

Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Google Ads

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#1 Google Ads

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Connect Google Ads

Sign In

Run node once

Add the JustCall Node

Next, click the plus (+) icon on the Google Ads node, select JustCall from the list of available apps, and choose the action you need from the list of nodes within JustCall.

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Google Ads

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JustCall

Authenticate JustCall

Now, click the JustCall node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your JustCall settings. Authentication allows you to use JustCall through Latenode.

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Google Ads

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JustCall

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Connect JustCall

Sign In

Run node once

Configure the Google Ads and JustCall Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Google Ads

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JustCall

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JustCall Oauth 2.0

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Select an action *

Select

Map

The action ID

Run node once

Set Up the Google Ads and JustCall Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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JustCall

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Trigger on Webhook

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Google Ads

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Webhook response

Save and Activate the Scenario

After configuring Google Ads, JustCall, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and JustCall integration works as expected. Depending on your setup, data should flow between Google Ads and JustCall (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Google Ads and JustCall

Google Ads + JustCall + Slack: When a new contact is created in JustCall, triggered by a Google Ads campaign, a Slack message is sent to a designated channel notifying the sales team about the new lead.

JustCall + Google Ads + Zoho CRM: When a new contact is created in JustCall, find the corresponding Google Ads campaign data and update the lead record in Zoho CRM.

Google Ads and JustCall integration alternatives

About Google Ads

Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.

About JustCall

Use JustCall in Latenode to automate call workflows: trigger calls based on CRM updates, send SMS follow-ups, and log call data. Latenode adds visual flow control, custom logic, and data enrichment missing in basic JustCall setups. Create complex, scalable call-centric processes with no-code tools and flexible JavaScript.

See how Latenode works

FAQ Google Ads and JustCall

How can I connect my Google Ads account to JustCall using Latenode?

To connect your Google Ads account to JustCall on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Google Ads and click on "Connect".
  • Authenticate your Google Ads and JustCall accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I trigger calls based on Google Ads conversions?

Yes, you can! Latenode enables this automation, triggering personalized JustCall calls to leads who convert in Google Ads. This immediate follow-up boosts engagement and closes deals faster.

What types of tasks can I perform by integrating Google Ads with JustCall?

Integrating Google Ads with JustCall allows you to perform various tasks, including:

  • Automatically calling leads who clicked on a specific Google Ads campaign.
  • Logging call details in Google Ads as conversions for better tracking.
  • Sending SMS reminders via JustCall to leads generated from Google Ads.
  • Updating lead information in JustCall based on Google Ads data.
  • Creating personalized call scripts using AI based on Google Ads keywords.

Can I customize data passed between Google Ads and JustCall?

Yes! Latenode’s data mapping features allow for extensive customization, ensuring relevant data is transferred and formatted correctly for each app.

Are there any limitations to the Google Ads and JustCall integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Real-time data synchronization depends on API rate limits of both apps.
  • Complex custom workflows may require JavaScript knowledge.
  • Historical data migration between the apps may need manual setup.

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