How to connect Google Ads and Launch27
Create a New Scenario to Connect Google Ads and Launch27
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Launch27 will be your first step. To do this, click "Choose an app," find Google Ads or Launch27, and select the appropriate trigger to start the scenario.

Add the Google Ads Node
Select the Google Ads node from the app selection panel on the right.

Google Ads
Configure the Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Launch27 Node
Next, click the plus (+) icon on the Google Ads node, select Launch27 from the list of available apps, and choose the action you need from the list of nodes within Launch27.

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Launch27
Authenticate Launch27
Now, click the Launch27 node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Launch27 settings. Authentication allows you to use Launch27 through Latenode.
Configure the Google Ads and Launch27 Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Ads and Launch27 Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Launch27
Trigger on Webhook
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Google Ads
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Webhook response
Save and Activate the Scenario
After configuring Google Ads, Launch27, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Launch27 integration works as expected. Depending on your setup, data should flow between Google Ads and Launch27 (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Ads and Launch27
Launch27 + Google Ads + Slack: When a new booking is created in Launch27, the automation pauses the customer's Google Ads campaign and sends a notification to the marketing team on Slack.
Launch27 + Google Sheets + Google Ads: This workflow tracks successful bookings from Launch27. It adds a new row to a Google Sheet containing booking details. Based on the data in Google Sheets, it updates Google Ads bids by pulling values from Google Sheets and updating the bids in Google Ads. This helps manage ad spend based on conversion data.
Google Ads and Launch27 integration alternatives
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About Launch27
Automate Launch27 booking & service management within Latenode. Create flows that sync bookings with calendars, trigger follow-ups based on booking status, or generate reports. Use Latenode's visual builder & JS node for custom logic, connecting Launch27 data to other apps without code limits. Scale operations with affordable, usage-based pricing.
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See how Latenode works
FAQ Google Ads and Launch27
How can I connect my Google Ads account to Launch27 using Latenode?
To connect your Google Ads account to Launch27 on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Ads and click on "Connect".
- Authenticate your Google Ads and Launch27 accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically adjust Google Ads bids based on Launch27 booking data?
Yes, you can! Latenode enables dynamic bid adjustments based on real-time booking data from Launch27. Optimize ad spend and improve ROI with automated, data-driven decisions.
What types of tasks can I perform by integrating Google Ads with Launch27?
Integrating Google Ads with Launch27 allows you to perform various tasks, including:
- Automatically pausing Google Ads campaigns when Launch27 is fully booked.
- Creating new Google Ads leads from new Launch27 customer sign-ups.
- Updating Google Ads audiences based on Launch27 customer purchase history.
- Sending customized re-engagement ads to Launch27 users via Google Ads.
- Triggering Google Ads campaign budget increases based on Launch27 peak seasons.
Can I use custom JavaScript code to enhance Google Ads integration?
Yes, Latenode allows you to use JavaScript for advanced data manipulation and customized logic within your Google Ads workflows. Perfect for unique use cases.
Are there any limitations to the Google Ads and Launch27 integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data import from Google Ads and Launch27 may require manual configuration.
- Extremely high-volume data processing may require optimization for optimal performance.
- Custom field mappings beyond standard fields might necessitate custom JavaScript code.