How to connect Google Ads and Linear
Create a New Scenario to Connect Google Ads and Linear
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Linear will be your first step. To do this, click "Choose an app," find Google Ads or Linear, and select the appropriate trigger to start the scenario.

Add the Google Ads Node
Select the Google Ads node from the app selection panel on the right.

Google Ads
Configure the Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Linear Node
Next, click the plus (+) icon on the Google Ads node, select Linear from the list of available apps, and choose the action you need from the list of nodes within Linear.

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Linear

Authenticate Linear
Now, click the Linear node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Linear settings. Authentication allows you to use Linear through Latenode.
Configure the Google Ads and Linear Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Ads and Linear Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Linear
Trigger on Webhook
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Google Ads
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Google Ads, Linear, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Linear integration works as expected. Depending on your setup, data should flow between Google Ads and Linear (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Ads and Linear
Linear + Google Ads + Slack: When a Linear issue is updated to a critical priority, the related Google Ads campaigns are paused, and a notification is sent to a Slack channel informing the marketing team.
Linear + Google Ads + Google Sheets: Track time spent on Linear issues. When an issue is updated, the time spent is sent to Google Ads as the cost of conversion and is also recorded in a Google Sheet for reporting.
Google Ads and Linear integration alternatives
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About Linear
Connect Linear to Latenode for automated issue tracking. Streamline bug reporting from various sources. Automatically create Linear issues from form submissions or customer support tickets. Update issue statuses based on events in other systems like Git or CI/CD pipelines, all within a scalable, low-code workflow.
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See how Latenode works
FAQ Google Ads and Linear
How can I connect my Google Ads account to Linear using Latenode?
To connect your Google Ads account to Linear on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Ads and click on "Connect".
- Authenticate your Google Ads and Linear accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Linear issues from new Google Ads leads?
Yes, with Latenode! Automatically create Linear issues from new Google Ads leads. This ensures fast issue tracking and improves your team’s responsiveness to new customer acquisition opportunities.
What types of tasks can I perform by integrating Google Ads with Linear?
Integrating Google Ads with Linear allows you to perform various tasks, including:
- Create Linear issues for low-performing Google Ads campaigns.
- Update Linear issues when Google Ads budgets are modified.
- Post Linear comments on new Google Ads conversion events.
- Archive Linear issues for paused Google Ads campaigns.
- Send Linear notifications for critical Google Ads metric changes.
How do I trigger workflows based on Google Ads campaign changes?
Latenode's Google Ads trigger instantly detects changes in your campaigns, triggering automation flows. Track spend, status, or other key metrics in real time.
Are there any limitations to the Google Ads and Linear integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Initial setup requires valid credentials for both Google Ads and Linear.
- Complex workflows may require intermediate JavaScript or AI steps.
- Rate limits from Google Ads and Linear APIs may impact high-volume workflows.