How to connect Google Ads and Moco
Create a New Scenario to Connect Google Ads and Moco
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Moco will be your first step. To do this, click "Choose an app," find Google Ads or Moco, and select the appropriate trigger to start the scenario.

Add the Google Ads Node
Select the Google Ads node from the app selection panel on the right.

Google Ads
Configure the Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Moco Node
Next, click the plus (+) icon on the Google Ads node, select Moco from the list of available apps, and choose the action you need from the list of nodes within Moco.

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Authenticate Moco
Now, click the Moco node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Moco settings. Authentication allows you to use Moco through Latenode.
Configure the Google Ads and Moco Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Ads and Moco Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Trigger on Webhook
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Webhook response
Save and Activate the Scenario
After configuring Google Ads, Moco, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Moco integration works as expected. Depending on your setup, data should flow between Google Ads and Moco (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Ads and Moco
Google Ads + Slack + Moco: When a Google Ads campaign reaches a specified budget threshold, a notification is sent to a designated Slack channel. This prompts the team to review project time and budget allocation in Moco, though direct action in Moco isn't automated due to available actions.
Moco + Google Sheets + Google Ads: Billable hours are logged from Moco into a Google Sheet. Then, the workflow updates Google Ads campaign budgets based on the profitability calculated from the data in the Google Sheet.
Google Ads and Moco integration alternatives
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About Moco
Use Moco in Latenode to track time and expenses. Automate reporting, invoice creation, and project budget monitoring. Connect Moco to accounting or CRM systems for streamlined financial workflows. Build flexible, customized solutions without code, and scale automations as your business grows inside Latenode's visual environment.
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See how Latenode works
FAQ Google Ads and Moco
How can I connect my Google Ads account to Moco using Latenode?
To connect your Google Ads account to Moco on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Ads and click on "Connect".
- Authenticate your Google Ads and Moco accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track ad spend against project profitability?
Yes! Latenode's visual editor simplifies this. Automatically push Google Ads spend data into Moco, then analyze profitability—no code needed. Get actionable insights instantly.
What types of tasks can I perform by integrating Google Ads with Moco?
Integrating Google Ads with Moco allows you to perform various tasks, including:
- Automatically create Moco projects for high-performing Google Ads campaigns.
- Update Moco project budgets based on Google Ads spend in real time.
- Trigger Moco tasks when new leads convert from Google Ads campaigns.
- Generate reports in Moco summarizing ad spend and project profitability.
- Send notifications about budget overruns by connecting to messaging apps.
How do I handle currency differences in Google Ads data?
Latenode lets you use JavaScript blocks to standardize currencies, ensuring accurate financial reporting across Google Ads and Moco.
Are there any limitations to the Google Ads and Moco integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data transfer may require custom scripting.
- Complex custom field mappings may require JavaScript knowledge.
- Real-time data synchronization depends on the Google Ads and Moco API limits.