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How to connect Google Ads and Okta
Create a New Scenario to Connect Google Ads and Okta
In the workspace, click the “Create New Scenario” button.
Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Okta will be your first step. To do this, click "Choose an app," find Google Ads or Okta, and select the appropriate trigger to start the scenario.
Add the Google Ads Node
Select the Google Ads node from the app selection panel on the right.
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Configure the Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Okta Node
Next, click the plus (+) icon on the Google Ads node, select Okta from the list of available apps, and choose the action you need from the list of nodes within Okta.
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Authenticate Okta
Now, click the Okta node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Okta settings. Authentication allows you to use Okta through Latenode.
Configure the Google Ads and Okta Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Ads and Okta Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.
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Trigger on Webhook
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Save and Activate the Scenario
After configuring Google Ads, Okta, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Okta integration works as expected. Depending on your setup, data should flow between Google Ads and Okta (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Ads and Okta
Okta + Google Ads + Slack: When a user's access is modified in Okta (detected by a new event), search for related Google Ads campaigns and notify the security team via a Slack message with details of the event and affected campaigns.
Okta + Salesforce + Google Ads: When a new user is provisioned in Okta, create a corresponding lead in Salesforce and add the user's contact information to a retargeting customer list in Google Ads.
Google Ads and Okta integration alternatives
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About Okta
Use Okta in Latenode to automate identity and access management. Trigger workflows on user events like creation or login. Provision users in other apps or revoke access based on Okta status. Simplify user lifecycle management across your stack with visual, scalable automation.
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See how Latenode works
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FAQ Google Ads and Okta
How can I connect my Google Ads account to Okta using Latenode?
To connect your Google Ads account to Okta on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Ads and click on "Connect".
- Authenticate your Google Ads and Okta accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update Okta user profiles based on Google Ads leads?
Yes, you can! Latenode's flexible no-code editor and JavaScript support make it easy to sync lead data to Okta, ensuring your user directory is always up-to-date, improving security and personalization.
What types of tasks can I perform by integrating Google Ads with Okta?
Integrating Google Ads with Okta allows you to perform various tasks, including:
- Automatically provision Okta accounts for high-value Google Ads leads.
- Trigger personalized email campaigns based on Google Ads conversion data.
- Update Okta user attributes with Google Ads demographic information.
- Revoke access in Okta for users who have unsubscribed from Google Ads lists.
- Create detailed reports combining Google Ads spend and Okta user engagement.
How does Latenode handle large volumes of Google Ads data?
Latenode’s architecture is designed for scalability. It efficiently processes large datasets from Google Ads, allowing automations without performance bottlenecks.
Are there any limitations to the Google Ads and Okta integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Initial setup requires admin privileges for both Google Ads and Okta.
- Complex data transformations may require JavaScript knowledge.
- Rate limits on Google Ads and Okta APIs may affect high-volume automations.
