How to connect Google Ads and OneSignal
Create a New Scenario to Connect Google Ads and OneSignal
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or OneSignal will be your first step. To do this, click "Choose an app," find Google Ads or OneSignal, and select the appropriate trigger to start the scenario.

Add the Google Ads Node
Select the Google Ads node from the app selection panel on the right.

Google Ads
Configure the Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the OneSignal Node
Next, click the plus (+) icon on the Google Ads node, select OneSignal from the list of available apps, and choose the action you need from the list of nodes within OneSignal.

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Authenticate OneSignal
Now, click the OneSignal node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your OneSignal settings. Authentication allows you to use OneSignal through Latenode.
Configure the Google Ads and OneSignal Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Ads and OneSignal Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Save and Activate the Scenario
After configuring Google Ads, OneSignal, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and OneSignal integration works as expected. Depending on your setup, data should flow between Google Ads and OneSignal (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Ads and OneSignal
Google Ads + Google Sheets + OneSignal: Monitor Google Ads campaigns. When a specific performance threshold is met (e.g., cost exceeds a limit), log the event in a Google Sheet and send a push notification via OneSignal.
Shopify + Google Ads + OneSignal: When a new paid order is placed on Shopify, use the order data to find and/or update related customer lists in Google Ads, then send a targeted push notification to customers via OneSignal about shipping updates or related promotions.
Google Ads and OneSignal integration alternatives
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About OneSignal
Use OneSignal in Latenode to automate targeted push notifications. Create flows that trigger messages based on user behavior, data changes, or scheduled events. Optimize engagement by connecting OneSignal to your CRM, analytics, and marketing tools for personalized, automated campaigns.
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See how Latenode works
FAQ Google Ads and OneSignal
How can I connect my Google Ads account to OneSignal using Latenode?
To connect your Google Ads account to OneSignal on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Ads and click on "Connect".
- Authenticate your Google Ads and OneSignal accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I personalize push notifications based on Google Ads campaign performance?
Yes, you can! Latenode allows real-time triggers based on ad metrics, like conversions. Send customized OneSignal messages to re-engage high-intent users, boosting ROI.
What types of tasks can I perform by integrating Google Ads with OneSignal?
Integrating Google Ads with OneSignal allows you to perform various tasks, including:
- Sending push notifications for new Google Ads leads.
- Pausing Google Ads campaigns based on OneSignal user engagement.
- Updating OneSignal segments based on Google Ads conversions.
- Creating personalized user journeys across ads and push.
- Triggering ads based on notification opens/clicks.
What Google Ads metrics can I access within Latenode workflows?
Latenode gives you access to a full suite of Google Ads metrics—impressions, clicks, cost, conversions—for advanced automation scenarios.
Are there any limitations to the Google Ads and OneSignal integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Historical data syncing may require custom JavaScript implementation.
- Complex audience segmentation logic might require advanced node configuration.
- Real-time data delays are subject to Google Ads and OneSignal API limits.