Google Ads and Podio Integration

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Automatically create or update Podio items from Google Ads leads. Latenode's visual editor makes custom mapping easy, and affordable execution-based pricing ensures scaling Google Ads campaigns won't break the bank.

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Google Ads

Podio

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Google Ads and Podio

Create a New Scenario to Connect Google Ads and Podio

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Podio will be your first step. To do this, click "Choose an app," find Google Ads or Podio, and select the appropriate trigger to start the scenario.

Add the Google Ads Node

Select the Google Ads node from the app selection panel on the right.

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Google Ads

Configure the Google Ads

Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Google Ads

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Connect Google Ads

Sign In

Run node once

Add the Podio Node

Next, click the plus (+) icon on the Google Ads node, select Podio from the list of available apps, and choose the action you need from the list of nodes within Podio.

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Google Ads

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Podio

Authenticate Podio

Now, click the Podio node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Podio settings. Authentication allows you to use Podio through Latenode.

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Google Ads

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Podio

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Connect Podio

Sign In

Run node once

Configure the Google Ads and Podio Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Podio Oauth 2.0

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Select an action *

Select

Map

The action ID

Run node once

Set Up the Google Ads and Podio Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Google Ads, Podio, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Podio integration works as expected. Depending on your setup, data should flow between Google Ads and Podio (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Google Ads and Podio

Google Ads + Slack: When a Google Ads campaign reaches a specified budget, a notification is sent to a designated Slack channel to alert the team.

Podio + Google Ads + Google Sheets: When a new lead is created in Podio, ad performance data related to that lead is retrieved from Google Ads and appended to a Google Sheet for tracking and analysis.

Google Ads and Podio integration alternatives

About Google Ads

Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.

About Podio

Sync Podio project data to other apps, automate task creation based on triggers, or generate reports using Latenode’s visual builder. Bypass Podio's limitations with custom JavaScript functions, AI integrations, and flexible data transformations. Automate your workflows without complex code and scale efficiently with Latenode.

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See how Latenode works

FAQ Google Ads and Podio

How can I connect my Google Ads account to Podio using Latenode?

To connect your Google Ads account to Podio on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Google Ads and click on "Connect".
  • Authenticate your Google Ads and Podio accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically create Podio items from new Google Ads leads?

Yes, you can! Latenode lets you instantly create Podio items for each new lead captured in Google Ads, streamlining lead management and improving response times.

What types of tasks can I perform by integrating Google Ads with Podio?

Integrating Google Ads with Podio allows you to perform various tasks, including:

  • Create Podio items from new Google Ads leads automatically.
  • Update Podio items when Google Ads campaign budgets change.
  • Track Google Ads campaign performance within Podio dashboards.
  • Send notifications in Podio for critical Google Ads events.
  • Synchronize Google Ads keywords with Podio task assignments.

How can I track Google Ads spend in Podio using Latenode?

Use Latenode to pull daily Google Ads spend data and automatically update corresponding fields in your Podio workspace for real-time budget tracking.

Are there any limitations to the Google Ads and Podio integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Real-time data transfer depends on the Google Ads and Podio API polling intervals.
  • Complex data transformations might require custom JavaScript code blocks.
  • Large data volumes can impact workflow execution speed.

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