Google Ads and Sendinblue Integration

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Automatically add leads captured via Google Ads to Sendinblue for email nurturing. Latenode's visual editor makes custom lead segmentation effortless, and affordable execution-based pricing keeps costs low as you scale campaigns.

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Google Ads

Sendinblue

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Google Ads and Sendinblue

Create a New Scenario to Connect Google Ads and Sendinblue

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Sendinblue will be your first step. To do this, click "Choose an app," find Google Ads or Sendinblue, and select the appropriate trigger to start the scenario.

Add the Google Ads Node

Select the Google Ads node from the app selection panel on the right.

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Google Ads

Configure the Google Ads

Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Google Ads

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Connect Google Ads

Sign In

Run node once

Add the Sendinblue Node

Next, click the plus (+) icon on the Google Ads node, select Sendinblue from the list of available apps, and choose the action you need from the list of nodes within Sendinblue.

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Google Ads

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Sendinblue

Authenticate Sendinblue

Now, click the Sendinblue node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Sendinblue settings. Authentication allows you to use Sendinblue through Latenode.

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Google Ads

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Sendinblue

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Sign In

Run node once

Configure the Google Ads and Sendinblue Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Sendinblue Oauth 2.0

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Select an action *

Select

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The action ID

Run node once

Set Up the Google Ads and Sendinblue Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Trigger on Webhook

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Save and Activate the Scenario

After configuring Google Ads, Sendinblue, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Sendinblue integration works as expected. Depending on your setup, data should flow between Google Ads and Sendinblue (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Google Ads and Sendinblue

Google Ads + Slack + Sendinblue: When a new Google Ads campaign is created, a notification is sent to a Slack channel to inform the marketing team. Subsequently, the contacts associated with the new campaign are added or updated in Sendinblue.

Sendinblue + Google Ads + Google Sheets: When a contact is added or updated in Sendinblue, implying a successful email campaign action, the corresponding ad spend data from Google Ads is retrieved and recorded in a Google Sheet for ROI analysis.

Google Ads and Sendinblue integration alternatives

About Google Ads

Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.

About Sendinblue

Automate email marketing and SMS campaigns using Sendinblue in Latenode. Trigger targeted communications based on data from any source. Easily manage contacts, personalize messages, and track results within automated workflows. Connect it to your CRM or database and optimize lead nurturing without complex coding.

See how Latenode works

FAQ Google Ads and Sendinblue

How can I connect my Google Ads account to Sendinblue using Latenode?

To connect your Google Ads account to Sendinblue on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Google Ads and click on "Connect".
  • Authenticate your Google Ads and Sendinblue accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically add new leads from Google Ads to Sendinblue?

Yes, you can! Latenode's visual editor makes it easy to automate lead capture and add them to Sendinblue for nurturing, saving you time and improving lead management efficiency.

What types of tasks can I perform by integrating Google Ads with Sendinblue?

Integrating Google Ads with Sendinblue allows you to perform various tasks, including:

  • Adding new Google Ads leads to a Sendinblue contact list automatically.
  • Triggering personalized email sequences in Sendinblue based on Google Ads conversions.
  • Updating contact information in Sendinblue based on Google Ads data.
  • Creating new Sendinblue contacts from Google Ads form submissions.
  • Segmenting Sendinblue contacts based on Google Ads campaign performance.

Can I use JavaScript to transform data between Google Ads and Sendinblue?

Yes! Latenode allows you to use JavaScript code blocks to manipulate data, ensuring seamless integration and custom data transformations between Google Ads and Sendinblue.

Are there any limitations to the Google Ads and Sendinblue integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits imposed by Google Ads and Sendinblue APIs may affect performance.
  • Complex data transformations might require advanced JavaScript coding.
  • Real-time data synchronization depends on the polling intervals of the APIs.

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