How to connect Google Ads and Slack bot
Create a New Scenario to Connect Google Ads and Slack bot
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Slack bot will be your first step. To do this, click "Choose an app," find Google Ads or Slack bot, and select the appropriate trigger to start the scenario.

Add the Google Ads Node
Select the Google Ads node from the app selection panel on the right.

Google Ads
Configure the Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Slack bot Node
Next, click the plus (+) icon on the Google Ads node, select Slack bot from the list of available apps, and choose the action you need from the list of nodes within Slack bot.

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Slack bot

Authenticate Slack bot
Now, click the Slack bot node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Slack bot settings. Authentication allows you to use Slack bot through Latenode.
Configure the Google Ads and Slack bot Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Ads and Slack bot Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Slack bot
Trigger on Webhook
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Google Ads
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Google Ads, Slack bot, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Slack bot integration works as expected. Depending on your setup, data should flow between Google Ads and Slack bot (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Ads and Slack bot
Google Ads + Google Sheets + Slack bot: Monitor Google Ads campaigns, track their performance metrics in Google Sheets, and receive Slack notifications for significant changes to the tracked data.
Google Ads + Slack bot + PagerDuty: When Google Ads spend exceeds a predefined budget, a Slack bot sends an alert to a dedicated channel, and PagerDuty is triggered to notify the on-call team for immediate action.
Google Ads and Slack bot integration alternatives
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About Slack bot
Use Slack bot within Latenode to automate notifications and actions based on real-time triggers. Update databases, post alerts, or start complex workflows directly from Slack commands. Latenode lets you visually build and scale these interactions without code, adding custom logic and connecting to any API with ease.
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See how Latenode works
FAQ Google Ads and Slack bot
How can I connect my Google Ads account to Slack bot using Latenode?
To connect your Google Ads account to Slack bot on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Ads and click on "Connect".
- Authenticate your Google Ads and Slack bot accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I get Slack alerts for new Google Ads leads?
Yes, you can! With Latenode, instantly send Slack notifications for new Google Ads leads. Leverage no-code blocks or JavaScript for custom filters ensuring you never miss a high-value lead.
What types of tasks can I perform by integrating Google Ads with Slack bot?
Integrating Google Ads with Slack bot allows you to perform various tasks, including:
- Receive instant Slack alerts for significant Google Ads campaign changes.
- Automatically post daily Google Ads performance reports to a Slack channel.
- Trigger Slack messages when ad spend exceeds a predefined budget limit.
- Share successful ad campaign results with your team via Slack updates.
- Notify team members in Slack about disapproved Google Ads advertisements.
HowdoIhandleGoogleAdscampaignsinLatenodewithcustomJavaScript?
Latenode lets you use JavaScript within your workflows for advanced Google Ads automation. Modify bids, target keywords, or create custom reports easily.
Are there any limitations to the Google Ads and Slack bot integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex Google Ads reporting may require custom JavaScript for advanced formatting.
- Rate limits of Google Ads and Slack bot APIs may affect high-volume workflows.
- Initial setup requires understanding of Google Ads and Slack bot API authentication.