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Automatically log Google Ads leads in SmartSuite for streamlined tracking. Latenodeβs visual editor simplifies setup, while affordable execution-based pricing makes scaling lead management workflows easier than ever.
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In the workspace, click the βCreate New Scenarioβ button.

Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or SmartSuite will be your first step. To do this, click "Choose an app," find Google Ads or SmartSuite, and select the appropriate trigger to start the scenario.

Select the Google Ads node from the app selection panel on the right.

Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the Google Ads node, select SmartSuite from the list of available apps, and choose the action you need from the list of nodes within SmartSuite.

Google Ads
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SmartSuite
Now, click the SmartSuite node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your SmartSuite settings. Authentication allows you to use SmartSuite through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
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AI Anthropic Claude 3
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SmartSuite
Trigger on Webhook
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Google Ads
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Iterator
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Webhook response
After configuring Google Ads, SmartSuite, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking βRun onceβ and triggering an event to check if the Google Ads and SmartSuite integration works as expected. Depending on your setup, data should flow between Google Ads and SmartSuite (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Google Ads + SmartSuite + Slack: When a Google Ads campaign reaches a predefined conversion goal tracked as a new record in SmartSuite, a message is sent to a designated Slack channel to notify the marketing team.
SmartSuite + Google Ads + Google Sheets: When a SmartSuite record is updated, its data, combined with Google Ads campaign performance data, is used to update a summary report in Google Sheets. This allows for easy tracking of project data and ad performance.
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About SmartSuite
Use SmartSuite in Latenode to build flexible data workflows. Automate tasks like project management, CRM updates, or inventory tracking. Latenode adds custom logic, AI processing, and file handling to SmartSuite's structured data, creating scalable solutions that go beyond basic automation.
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How can I connect my Google Ads account to SmartSuite using Latenode?
To connect your Google Ads account to SmartSuite on Latenode, follow these steps:
Can I automate lead data transfer from Google Ads to SmartSuite?
Yes, you can! Latenode's visual editor simplifies data transfer, ensuring new leads from Google Ads automatically populate your SmartSuite database for faster follow-up.
What types of tasks can I perform by integrating Google Ads with SmartSuite?
Integrating Google Ads with SmartSuite allows you to perform various tasks, including:
How can I track Google Ads campaign performance directly within SmartSuite?
Latenode lets you build automated workflows to pull Google Ads metrics into SmartSuite, providing a centralized view of campaign performance and lead status.
Are there any limitations to the Google Ads and SmartSuite integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: