Google Ads and Streak Integration

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Automatically create new deals in Streak from qualified Google Ads leads and enrich contact data using Latenode's flexible API integration and JavaScript support, scaling lead management affordably.

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Google Ads

Streak

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Google Ads and Streak

Create a New Scenario to Connect Google Ads and Streak

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Streak will be your first step. To do this, click "Choose an app," find Google Ads or Streak, and select the appropriate trigger to start the scenario.

Add the Google Ads Node

Select the Google Ads node from the app selection panel on the right.

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Google Ads

Configure the Google Ads

Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Google Ads

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Connect Google Ads

Sign In

Run node once

Add the Streak Node

Next, click the plus (+) icon on the Google Ads node, select Streak from the list of available apps, and choose the action you need from the list of nodes within Streak.

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Streak

Authenticate Streak

Now, click the Streak node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Streak settings. Authentication allows you to use Streak through Latenode.

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Google Ads

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Streak

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Sign In

Run node once

Configure the Google Ads and Streak Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Streak Oauth 2.0

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Select an action *

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The action ID

Run node once

Set Up the Google Ads and Streak Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Google Ads, Streak, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Streak integration works as expected. Depending on your setup, data should flow between Google Ads and Streak (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Google Ads and Streak

Google Ads + Streak + Slack: When a new contact is added to a Google Ads customer list, create a new box (deal) in Streak and send a notification to a Slack channel to alert the sales team.

Streak + Google Sheets + Google Ads: When a box in Streak changes stage, add a row to a Google Sheet with the box details. Use data from the Google Sheet to optimize Google Ads campaigns by sending offline conversion data.

Google Ads and Streak integration alternatives

About Google Ads

Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.

About Streak

Use Streak in Latenode to automate sales pipeline tasks. Automatically update deals, trigger follow-ups, or sync data with other apps when stages change. Integrate Streak with your marketing automation or billing systems using Latenode's visual builder, custom code, and affordable execution-based pricing. No per-step fees, full API control.

See how Latenode works

FAQ Google Ads and Streak

How can I connect my Google Ads account to Streak using Latenode?

To connect your Google Ads account to Streak on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Google Ads and click on "Connect".
  • Authenticate your Google Ads and Streak accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automate lead creation from Google Ads in Streak?

Yes, you can! Latenode lets you automatically create new Streak boxes from Google Ads leads. This ensures immediate follow-up, boosting conversion rates.

What types of tasks can I perform by integrating Google Ads with Streak?

Integrating Google Ads with Streak allows you to perform various tasks, including:

  • Automatically creating new Streak boxes for high-intent Google Ads leads.
  • Updating deal stages in Streak based on Google Ads campaign performance.
  • Triggering personalized email sequences from Streak for qualified leads.
  • Syncing Google Ads conversion data with Streak contact information.
  • Generating custom reports combining ad spend and sales pipeline data.

What types of Google Ads data can I access via Latenode?

Latenode allows access to metrics like clicks, impressions, cost, conversions, and campaign performance for your Google Ads automations.

Are there any limitations to the Google Ads and Streak integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Historical data beyond a certain timeframe might require manual retrieval.
  • Complex data transformations may require custom JavaScript code.
  • Rate limits imposed by Google Ads and Streak APIs may affect performance at high volumes.

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