How to connect Google Ads and TidyCal
Create a New Scenario to Connect Google Ads and TidyCal
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or TidyCal will be your first step. To do this, click "Choose an app," find Google Ads or TidyCal, and select the appropriate trigger to start the scenario.

Add the Google Ads Node
Select the Google Ads node from the app selection panel on the right.

Google Ads
Configure the Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the TidyCal Node
Next, click the plus (+) icon on the Google Ads node, select TidyCal from the list of available apps, and choose the action you need from the list of nodes within TidyCal.

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TidyCal

Authenticate TidyCal
Now, click the TidyCal node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your TidyCal settings. Authentication allows you to use TidyCal through Latenode.
Configure the Google Ads and TidyCal Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Ads and TidyCal Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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TidyCal
Trigger on Webhook
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Google Ads
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Google Ads, TidyCal, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and TidyCal integration works as expected. Depending on your setup, data should flow between Google Ads and TidyCal (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Ads and TidyCal
Google Ads + TidyCal + Google Sheets: When a user clicks an ad and subsequently books an appointment via TidyCal, a new row is added to a Google Sheet to track the conversion.
TidyCal + Google Ads + HubSpot: When someone books a meeting through TidyCal, they are added to a specified Google Ads customer list for retargeting and a new contact is created in HubSpot.
Google Ads and TidyCal integration alternatives
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About TidyCal
TidyCal in Latenode streamlines appointment scheduling. Automate follow-ups, CRM updates, or payment processing after each booking. Use Latenode to connect TidyCal to any app via API, transform booking data with JavaScript, and build custom workflows without code. No per-step cost, full control.
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See how Latenode works
FAQ Google Ads and TidyCal
How can I connect my Google Ads account to TidyCal using Latenode?
To connect your Google Ads account to TidyCal on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Ads and click on "Connect".
- Authenticate your Google Ads and TidyCal accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically pause Google Ads for fully booked days?
Yes, you can! Latenode allows you to create a workflow that checks TidyCal for fully booked days and automatically pauses your Google Ads campaigns, saving ad spend.
What types of tasks can I perform by integrating Google Ads with TidyCal?
Integrating Google Ads with TidyCal allows you to perform various tasks, including:
- Create Google Ads audiences from new TidyCal bookings.
- Track Google Ads conversion data within TidyCal.
- Automatically send thank you emails after booking via Google Ads.
- Pause Google Ads campaigns when TidyCal availability is limited.
- Analyze ad spend ROI based on actual bookings from TidyCal.
Can I use JavaScript to transform TidyCal data before updating Google Ads?
Yes! Latenode allows you to use JavaScript code blocks to manipulate TidyCal data before it's sent to Google Ads.
Are there any limitations to the Google Ads and TidyCal integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data synchronization depends on the polling interval.
- Complex data transformations may require JavaScript coding.
- Historical data migration between apps may need custom scripting.