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Automatically track Google Ads conversions from WooCommerce purchases, optimizing ad spend in real time. Latenode's visual editor simplifies setup, while affordable execution-based pricing lets you scale without cost concerns.
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In the workspace, click the βCreate New Scenarioβ button.

Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or WooCommerce will be your first step. To do this, click "Choose an app," find Google Ads or WooCommerce, and select the appropriate trigger to start the scenario.

Select the Google Ads node from the app selection panel on the right.

Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the Google Ads node, select WooCommerce from the list of available apps, and choose the action you need from the list of nodes within WooCommerce.

Google Ads
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WooCommerce
Now, click the WooCommerce node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your WooCommerce settings. Authentication allows you to use WooCommerce through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
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AI Anthropic Claude 3
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WooCommerce
Trigger on Webhook
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Google Ads
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β
Iterator
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Webhook response
After configuring Google Ads, WooCommerce, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking βRun onceβ and triggering an event to check if the Google Ads and WooCommerce integration works as expected. Depending on your setup, data should flow between Google Ads and WooCommerce (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Google Ads + WooCommerce + Slack: When a Google Ads campaign is performing well based on clicks, fetch associated WooCommerce sales data. If sales exceed a defined threshold, send a Slack message to a designated channel.
WooCommerce + Google Ads + Facebook Ads: When a new order is placed in WooCommerce, find the associated customer. If the customer has clicked on a specific Google Ads campaign, add them to a Facebook Ads custom audience for retargeting.
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About WooCommerce
Automate WooCommerce tasks inside Latenode. Sync orders, manage inventory, or trigger customer actions without code. Connect WooCommerce data to other apps, like CRMs or email platforms. Use Latenode's visual editor and built-in tools to scale your e-commerce automation beyond basic plugins. Customize further with JavaScript when needed.
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How can I connect my Google Ads account to WooCommerce using Latenode?
To connect your Google Ads account to WooCommerce on Latenode, follow these steps:
Can I automatically add Google Ads conversions from WooCommerce orders?
Yes, you can! Latenode's visual editor makes it simple to track conversions from WooCommerce in Google Ads. Improve ad ROI by accurately measuring your campaigns' impact on sales.
What types of tasks can I perform by integrating Google Ads with WooCommerce?
Integrating Google Ads with WooCommerce allows you to perform various tasks, including:
HowdoesLatenode'sJavaScriptsupportenhanceGoogleAdsandWooCommerceautomation?
Latenode lets you use JavaScript for advanced logic. Modify data, create custom functions, and handle complex Google Ads and WooCommerce scenarios without limits.
Are there any limitations to the Google Ads and WooCommerce integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: