How to connect Google Ads and Zoho Books
Create a New Scenario to Connect Google Ads and Zoho Books
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Ads, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Ads or Zoho Books will be your first step. To do this, click "Choose an app," find Google Ads or Zoho Books, and select the appropriate trigger to start the scenario.

Add the Google Ads Node
Select the Google Ads node from the app selection panel on the right.

Google Ads
Configure the Google Ads
Click on the Google Ads node to configure it. You can modify the Google Ads URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Zoho Books Node
Next, click the plus (+) icon on the Google Ads node, select Zoho Books from the list of available apps, and choose the action you need from the list of nodes within Zoho Books.

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Zoho Books

Authenticate Zoho Books
Now, click the Zoho Books node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Zoho Books settings. Authentication allows you to use Zoho Books through Latenode.
Configure the Google Ads and Zoho Books Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Ads and Zoho Books Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Zoho Books
Trigger on Webhook
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Google Ads
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Google Ads, Zoho Books, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Ads and Zoho Books integration works as expected. Depending on your setup, data should flow between Google Ads and Zoho Books (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Ads and Zoho Books
Google Ads + Slack: When a Google Ads campaign reaches a specified spend threshold, a notification is sent to a designated Slack channel. This allows for timely review of campaign performance and budget allocation.
Zoho Books + Google Sheets + Google Ads: When a new invoice is created in Zoho Books, the customer and invoice amount are logged in a Google Sheet. This data can then be used to create a customer list in Google Ads for retargeting campaigns.
Google Ads and Zoho Books integration alternatives
About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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About Zoho Books
Automate Zoho Books tasks inside Latenode. Create invoices, track payments, and manage contacts in response to triggers from other apps. Connect accounting data to your CRM, e-commerce, or marketing platforms with no-code ease. Customize workflows with JavaScript for complex calculations and conditional logic. Pay only for execution time.
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See how Latenode works
FAQ Google Ads and Zoho Books
How can I connect my Google Ads account to Zoho Books using Latenode?
To connect your Google Ads account to Zoho Books on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Ads and click on "Connect".
- Authenticate your Google Ads and Zoho Books accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Zoho Books invoices from Google Ads conversions?
Yes, you can! Latenode's visual editor simplifies creating workflows that generate Zoho Books invoices whenever a Google Ads conversion is recorded, saving time and improving accounting accuracy.
What types of tasks can I perform by integrating Google Ads with Zoho Books?
Integrating Google Ads with Zoho Books allows you to perform various tasks, including:
- Automatically creating new customer records in Zoho Books from Google Ads leads.
- Tracking advertising spend in Zoho Books for accurate financial reporting.
- Generating sales reports in Zoho Books based on Google Ads campaign performance.
- Updating customer information in Zoho Books based on Google Ads data.
- Triggering email campaigns in Zoho Books based on Google Ads conversion events.
How do I handle currency differences between Google Ads and Zoho Books?
Latenode allows you to use JavaScript code blocks to convert currencies dynamically, ensuring accurate data transfer between Google Ads and Zoho Books.
Are there any limitations to the Google Ads and Zoho Books integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Real-time data synchronization depends on the API limits of both Google Ads and Zoho Books.
- Custom field mapping may require advanced configuration and scripting.
- Historical data migration between the two platforms is not directly supported.