How to connect Google Business Profile and Basecamp
Create a New Scenario to Connect Google Business Profile and Basecamp
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or Basecamp will be your first step. To do this, click "Choose an app," find Google Business Profile or Basecamp, and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node
Select the Google Business Profile node from the app selection panel on the right.


Google Business Profile

Configure the Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Basecamp Node
Next, click the plus (+) icon on the Google Business Profile node, select Basecamp from the list of available apps, and choose the action you need from the list of nodes within Basecamp.


Google Business Profile
⚙
Basecamp

Authenticate Basecamp
Now, click the Basecamp node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Basecamp settings. Authentication allows you to use Basecamp through Latenode.
Configure the Google Business Profile and Basecamp Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Google Business Profile and Basecamp Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
⚙
AI Anthropic Claude 3
⚙
Basecamp
Trigger on Webhook
⚙

Google Business Profile
⚙
⚙
Iterator
⚙
Webhook response

Save and Activate the Scenario
After configuring Google Business Profile, Basecamp, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and Basecamp integration works as expected. Depending on your setup, data should flow between Google Business Profile and Basecamp (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Google Business Profile and Basecamp
Google Business Profile + Basecamp + Slack: When a new positive review is posted on Google Business Profile, a thank you message is automatically created in Basecamp, and the review content is posted to a designated Slack channel for team awareness.
Basecamp + Google Business Profile + Google Sheets: Once a project is created in Basecamp, the details are logged into a Google Sheet, and a new post, like an image, related to the project is created on Google Business Profile.
Google Business Profile and Basecamp integration alternatives

About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
Similar apps
Related categories
About Basecamp
Integrate Basecamp with Latenode to automate project updates and task management. Automatically create Basecamp to-dos from new leads or form submissions. Use Latenode's visual editor to sync tasks across platforms, notify teams, and ensure project milestones trigger downstream processes — all without manual updates.
Related categories
See how Latenode works
FAQ Google Business Profile and Basecamp
How can I connect my Google Business Profile account to Basecamp using Latenode?
To connect your Google Business Profile account to Basecamp on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Google Business Profile and click on "Connect".
- Authenticate your Google Business Profile and Basecamp accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I post new Google reviews to Basecamp?
Yes, you can! Latenode's visual editor makes it simple to send new Google Business Profile reviews directly to Basecamp, keeping your team instantly informed and improving response times.
What types of tasks can I perform by integrating Google Business Profile with Basecamp?
Integrating Google Business Profile with Basecamp allows you to perform various tasks, including:
- Post new Google reviews as Basecamp messages for team review.
- Create Basecamp to-dos for negative Google Business Profile reviews.
- Automatically update Basecamp project status based on review trends.
- Track Google Business Profile question response times in Basecamp.
- Aggregate review data for weekly reports in Basecamp.
How do I automate Basecamp tasks based on Google Business Profile data?
Use Latenode’s visual builder! Connect Google Business Profile triggers to Basecamp actions, adding logic, data transformations, and AI steps for advanced flows.
Are there any limitations to the Google Business Profile and Basecamp integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Google Business Profile and Basecamp APIs may affect high-volume workflows.
- Historical data prior to integration setup is not automatically synced.
- Custom fields in Basecamp may require custom mapping in Latenode.