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Automatically create or update Odoo leads from new Google Business Profile reviews, and notify your sales team faster. Latenodeβs visual editor and affordable pricing lets you scale without limits, while keeping your business data in sync automatically.
Connect Google Business Profile and Odoo in minutes with Latenode.
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In the workspace, click the βCreate New Scenarioβ button.

Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or Odoo will be your first step. To do this, click "Choose an app," find Google Business Profile or Odoo, and select the appropriate trigger to start the scenario.

Select the Google Business Profile node from the app selection panel on the right.

Google Business Profile
Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Next, click the plus (+) icon on the Google Business Profile node, select Odoo from the list of available apps, and choose the action you need from the list of nodes within Odoo.

Google Business Profile
β
Odoo
Now, click the Odoo node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Odoo settings. Authentication allows you to use Odoo through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
β
AI Anthropic Claude 3
β
Odoo
Trigger on Webhook
β
Google Business Profile
β
β
Iterator
β
Webhook response
After configuring Google Business Profile, Odoo, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking βRun onceβ and triggering an event to check if the Google Business Profile and Odoo integration works as expected. Depending on your setup, data should flow between Google Business Profile and Odoo (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Google Business Profile + Odoo + Slack: When a new review is created or updated on Google Business Profile, the automation checks if the review is poor (e.g., below a certain star rating). If it is, a new CRM lead is created in Odoo, and a message is sent to a designated Slack channel to alert the manager.
Odoo + Gmail + Google Business Profile: When a new customer is created in Odoo, an email is sent via Gmail to that customer requesting a review on Google Business Profile, containing a direct link to the business's profile.
About Google Business Profile
Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.
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About Odoo
Automate Odoo tasks like creating invoices or updating inventory based on triggers from other apps. Latenode lets you connect Odoo to your workflows without code, adding logic and routing data as needed. Integrate Odoo with marketing tools, payment gateways, or CRMs for streamlined processes using Latenode's visual, scalable platform.
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How can I connect my Google Business Profile account to Odoo using Latenode?
To connect your Google Business Profile account to Odoo on Latenode, follow these steps:
Can I automate lead creation from GBP reviews to Odoo?
Yes, you can! Latenode allows automated workflows, turning positive Google Business Profile reviews into new Odoo leads, boosting sales engagement efficiency.
What types of tasks can I perform by integrating Google Business Profile with Odoo?
Integrating Google Business Profile with Odoo allows you to perform various tasks, including:
How can I trigger workflows based on GBP reviews?
Latenode's real-time triggers let you instantly activate workflows upon new Google Business Profile reviews, enabling swift responses and actions.
Are there any limitations to the Google Business Profile and Odoo integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: