Google Programmable Search Engine and Salesforce Integration

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Automatically enrich Salesforce leads with data extracted from Google Programmable Search Engine results, using Latenode's visual editor for custom logic. Scale affordably and bring your own data sources.

Google Programmable Search Engine + Salesforce integration

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Google Programmable Search Engine

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Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Google Programmable Search Engine and Salesforce

Create a New Scenario to Connect Google Programmable Search Engine and Salesforce

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Programmable Search Engine, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Programmable Search Engine or Salesforce will be your first step. To do this, click "Choose an app," find Google Programmable Search Engine or Salesforce, and select the appropriate trigger to start the scenario.

Add the Google Programmable Search Engine Node

Select the Google Programmable Search Engine node from the app selection panel on the right.

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Configure the Google Programmable Search Engine

Click on the Google Programmable Search Engine node to configure it. You can modify the Google Programmable Search Engine URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Add the Salesforce Node

Next, click the plus (+) icon on the Google Programmable Search Engine node, select Salesforce from the list of available apps, and choose the action you need from the list of nodes within Salesforce.

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Authenticate Salesforce

Now, click the Salesforce node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Salesforce settings. Authentication allows you to use Salesforce through Latenode.

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Configure the Google Programmable Search Engine and Salesforce Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Run node once

Set Up the Google Programmable Search Engine and Salesforce Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Google Programmable Search Engine, Salesforce, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Google Programmable Search Engine and Salesforce integration works as expected. Depending on your setup, data should flow between Google Programmable Search Engine and Salesforce (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Google Programmable Search Engine and Salesforce

Google Programmable Search Engine + Salesforce + Slack: Monitor industry trends using a Google Programmable Search Engine query. When new results are found, update Salesforce records (Leads) and notify sales teams via Slack.

Google Programmable Search Engine + Google Sheets + Salesforce: Track competitor mentions found via Google Programmable Search Engine. Log these mentions to a Google Sheet, then find and update corresponding Salesforce accounts.

Google Programmable Search Engine and Salesforce integration alternatives

About Google Programmable Search Engine

Use Google Programmable Search Engine in Latenode to build focused search workflows. Automatically extract data from specific sites, monitor brand mentions, or gather research. Combine it with AI nodes to analyze results, filter noise, and deliver actionable insights without manual crawling. Integrate with any app through Latenode’s flexible API.

About Salesforce

Sync Salesforce data with other apps using Latenode. Automate lead qualification and task creation based on CRM events. No more manual data entry: build workflows that trigger actions across your stack. Use Latenode's visual editor and flexible scripting to create custom logic and scale automation without code limits.

See how Latenode works

FAQ Google Programmable Search Engine and Salesforce

How can I connect my Google Programmable Search Engine account to Salesforce using Latenode?

To connect your Google Programmable Search Engine account to Salesforce on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Google Programmable Search Engine and click on "Connect".
  • Authenticate your Google Programmable Search Engine and Salesforce accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically create Salesforce leads from Google Programmable Search Engine results?

Yes, you can! Latenode’s visual editor makes it easy to parse search results and automatically create new leads in Salesforce, saving your sales team valuable time.

What types of tasks can I perform by integrating Google Programmable Search Engine with Salesforce?

Integrating Google Programmable Search Engine with Salesforce allows you to perform various tasks, including:

  • Enrich Salesforce records with data from Google Programmable Search Engine results.
  • Monitor brand mentions via Google Programmable Search Engine and log them in Salesforce.
  • Create Salesforce tasks based on specific keywords found in Google Programmable Search Engine.
  • Automatically update Salesforce fields with information extracted from search results.
  • Trigger alerts in Salesforce when new relevant content is indexed.

How does Latenode handle data transformation between Google Programmable Search Engine and Salesforce?

Latenode offers flexible data mapping and transformation using JavaScript and AI, ensuring seamless data flow and compatibility between the two apps.

Are there any limitations to the Google Programmable Search Engine and Salesforce integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Rate limits imposed by Google Programmable Search Engine and Salesforce may affect performance.
  • Complex data transformations may require advanced JavaScript knowledge.
  • Historical data migration between the two platforms is not directly supported.

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