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Connect HeyGen to Google Ads and automatically refresh ad creatives with AI-generated videos. Latenodeβs visual editor makes customization simple, while affordable execution-based pricing helps you scale campaigns efficiently using AI-powered content.
Connect HeyGen and Google Ads in minutes with Latenode.
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In the workspace, click the βCreate New Scenarioβ button.

Add the first node β a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a HeyGen, triggered by another scenario, or executed manually (for testing purposes). In most cases, HeyGen or Google Ads will be your first step. To do this, click "Choose an app," find HeyGen or Google Ads, and select the appropriate trigger to start the scenario.

Select the HeyGen node from the app selection panel on the right.

HeyGen
Next, click the plus (+) icon on the HeyGen node, select Google Ads from the list of available apps, and choose the action you need from the list of nodes within Google Ads.

HeyGen
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Google Ads
Now, click the Google Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Ads settings. Authentication allows you to use Google Ads through Latenode.
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Use various Latenode nodes to transform data and enhance your integration:

JavaScript
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AI Anthropic Claude 3
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Google Ads
Trigger on Webhook
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HeyGen
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β
Iterator
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Webhook response
After configuring HeyGen, Google Ads, and any additional nodes, donβt forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Run the scenario by clicking βRun onceβ and triggering an event to check if the HeyGen and Google Ads integration works as expected. Depending on your setup, data should flow between HeyGen and Google Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
HeyGen + Google Ads + Zapier: When a new video is generated in HeyGen, its performance is tracked in Google Ads. If the ad surpasses a defined performance threshold (requiring manual trigger based on tracked data), Zapier sends the ad data to other platforms.
Google Ads + HeyGen + Google Sheets: When a Google Ads campaign's performance dips below a certain threshold (requiring manual check on the data, as there's no trigger for performance dips), trigger HeyGen to generate new ad variations. The details of each new variation and the test results are then logged in Google Sheets.
About HeyGen
Use HeyGen in Latenode to automate personalized video creation. Generate videos from data (CRM leads, spreadsheets) and auto-post to social media or send via email. Create scalable workflows without code, use JS for fine-tuning, and track versions to manage video assets efficiently.
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About Google Ads
Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.
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How can I connect my HeyGen account to Google Ads using Latenode?
To connect your HeyGen account to Google Ads on Latenode, follow these steps:
Can I automatically update Google Ads with new HeyGen videos?
Yes, you can! Latenode's visual builder makes it easy to automate ad creative updates based on new HeyGen content, keeping your campaigns fresh and relevant with minimal effort.
What types of tasks can I perform by integrating HeyGen with Google Ads?
Integrating HeyGen with Google Ads allows you to perform various tasks, including:
Can I use JavaScript within the HeyGen Google Ads integration?
Yes! Latenode allows you to use JavaScript code blocks to add custom logic and transformations to your HeyGen and Google Ads workflows for advanced control.
Are there any limitations to the HeyGen and Google Ads integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of: