Inoreader and Google Ads Integration

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Automatically trigger Google Ads campaigns based on Inoreader content. Latenode's visual editor simplifies setup, and affordable pricing lets you scale ad spend intelligently as relevant articles appear.

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Inoreader

Google Ads

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Inoreader and Google Ads

Create a New Scenario to Connect Inoreader and Google Ads

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Inoreader, triggered by another scenario, or executed manually (for testing purposes). In most cases, Inoreader or Google Ads will be your first step. To do this, click "Choose an app," find Inoreader or Google Ads, and select the appropriate trigger to start the scenario.

Add the Inoreader Node

Select the Inoreader node from the app selection panel on the right.

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Inoreader

Configure the Inoreader

Click on the Inoreader node to configure it. You can modify the Inoreader URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Inoreader

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Sign In

Run node once

Add the Google Ads Node

Next, click the plus (+) icon on the Inoreader node, select Google Ads from the list of available apps, and choose the action you need from the list of nodes within Google Ads.

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Inoreader

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Google Ads

Authenticate Google Ads

Now, click the Google Ads node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Ads settings. Authentication allows you to use Google Ads through Latenode.

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Inoreader

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Google Ads

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Sign In

Run node once

Configure the Inoreader and Google Ads Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Google Ads Oauth 2.0

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Select an action *

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The action ID

Run node once

Set Up the Inoreader and Google Ads Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Inoreader, Google Ads, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Inoreader and Google Ads integration works as expected. Depending on your setup, data should flow between Inoreader and Google Ads (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Inoreader and Google Ads

Inoreader + Google Ads + Google Sheets: Tracks new articles in a specified Inoreader folder, searches for related campaigns in Google Ads, and logs the article titles and campaign names in a Google Sheet.

Google Ads + Inoreader + Slack: When Google Ads costs might exceed a threshold (simulated by getting campaign data), fetch related articles from Inoreader based on campaign keywords, and share a summary in a Slack channel.

Inoreader and Google Ads integration alternatives

About Inoreader

Aggregate and filter news feeds in Inoreader, then use Latenode to automate actions based on specific articles. Trigger alerts, update databases, or post to social media directly from your curated content. Use Latenode's visual editor and JavaScript node to refine filtering and formatting rules far beyond Inoreader's native options.

About Google Ads

Use Google Ads in Latenode to automate campaign management and reporting. Pull ad performance data, adjust bids based on real-time events, or trigger alerts for budget changes. Combine with other apps to build custom marketing workflows. Latenode's flexibility avoids rigid, pre-built integrations and costly per-step pricing.

See how Latenode works

FAQ Inoreader and Google Ads

How can I connect my Inoreader account to Google Ads using Latenode?

To connect your Inoreader account to Google Ads on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Inoreader and click on "Connect".
  • Authenticate your Inoreader and Google Ads accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically adjust Google Ads based on Inoreader content?

Yes, you can! Latenode enables real-time ad optimization driven by content trends identified in Inoreader, maximizing your ROI with timely, relevant campaigns.

What types of tasks can I perform by integrating Inoreader with Google Ads?

Integrating Inoreader with Google Ads allows you to perform various tasks, including:

  • Automatically pausing Google Ads for products mentioned in negative Inoreader articles.
  • Creating new Google Ads campaigns based on trending topics discovered in Inoreader.
  • Updating ad copy with keywords extracted from top-performing Inoreader content.
  • Triggering Google Ads bid adjustments based on competitor mentions in Inoreader feeds.
  • Receiving alerts about sudden changes in relevant keywords via automated Inoreader scans.

Can Latenode process large volumes of Inoreader articles efficiently?

Yes, Latenode’s architecture scales automatically, allowing it to handle significant data volumes from Inoreader without performance bottlenecks.

Are there any limitations to the Inoreader and Google Ads integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Initial data synchronization may take time depending on the volume of Inoreader subscriptions.
  • Complex transformations might require JavaScript knowledge for optimal customization.
  • API rate limits of Inoreader and Google Ads may affect high-frequency workflows.

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