How to connect Instagram for Business and Zendesk
Create a New Scenario to Connect Instagram for Business and Zendesk
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instagram for Business, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instagram for Business or Zendesk will be your first step. To do this, click "Choose an app," find Instagram for Business or Zendesk, and select the appropriate trigger to start the scenario.

Add the Instagram for Business Node
Select the Instagram for Business node from the app selection panel on the right.

Instagram for Business
Configure the Instagram for Business
Click on the Instagram for Business node to configure it. You can modify the Instagram for Business URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Zendesk Node
Next, click the plus (+) icon on the Instagram for Business node, select Zendesk from the list of available apps, and choose the action you need from the list of nodes within Zendesk.

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Authenticate Zendesk
Now, click the Zendesk node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Zendesk settings. Authentication allows you to use Zendesk through Latenode.
Configure the Instagram for Business and Zendesk Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Instagram for Business and Zendesk Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Zendesk
Trigger on Webhook
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Instagram for Business
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Iterator
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Webhook response
Save and Activate the Scenario
After configuring Instagram for Business, Zendesk, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Instagram for Business and Zendesk integration works as expected. Depending on your setup, data should flow between Instagram for Business and Zendesk (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Instagram for Business and Zendesk
Instagram for Business + Zendesk + Slack: When a user comments on an Instagram media post, a Zendesk ticket is created to address the inquiry and the support team is notified via Slack.
Zendesk + Instagram for Business + Google Sheets: Track Zendesk tickets related to Instagram inquiries by logging data such as ticket creation date and time, and any tags applied, into a Google Sheet.
Instagram for Business and Zendesk integration alternatives
About Instagram for Business
Automate Instagram for Business tasks within Latenode to streamline marketing and social media management. Automatically post content, track engagement, and gather competitor insights. Route data to spreadsheets or CRMs. Latenode’s visual editor and flexible logic let you build custom workflows that adapt to changing needs without code.
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About Zendesk
Automate Zendesk ticket management within Latenode. Update tickets based on external events, route requests using AI, and sync data across platforms. Close the loop between support and other systems using visual flows, JavaScript, and webhooks—reducing manual work.
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See how Latenode works
FAQ Instagram for Business and Zendesk
How can I connect my Instagram for Business account to Zendesk using Latenode?
To connect your Instagram for Business account to Zendesk on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Instagram for Business and click on "Connect".
- Authenticate your Instagram for Business and Zendesk accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Zendesk tickets from Instagram comments?
Yes, you can! Latenode's visual editor simplifies this, letting you turn positive comments into support requests. Improve response times and track customer sentiment automatically.
What types of tasks can I perform by integrating Instagram for Business with Zendesk?
Integrating Instagram for Business with Zendesk allows you to perform various tasks, including:
- Create Zendesk tickets from new Instagram for Business comments.
- Update Zendesk tickets with Instagram for Business post analytics.
- Send automated Zendesk replies based on Instagram for Business messages.
- Track customer sentiment from Instagram for Business in Zendesk.
- Create Zendesk contacts from new Instagram for Business followers.
How do I handle large volumes of Instagram for Business data in Latenode?
Latenode scales effortlessly. Handle massive Instagram for Business data volumes with built-in tools and custom JavaScript functions, ensuring smooth workflows.
Are there any limitations to the Instagram for Business and Zendesk integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Instagram for Business API rate limits may affect high-volume workflows.
- Certain advanced Zendesk ticket properties may require custom scripting.
- Initial setup requires admin access to both Instagram for Business and Zendesk.