LeadMagic and Close CRM Integration

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Automatically qualify LeadMagic leads and create Close CRM contacts without manual data entry. Latenode's visual editor makes it easy to customize the lead nurturing workflow, while affordable execution-based pricing helps scaling.

Swap Apps

LeadMagic

Close CRM

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect LeadMagic and Close CRM

Create a New Scenario to Connect LeadMagic and Close CRM

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a LeadMagic, triggered by another scenario, or executed manually (for testing purposes). In most cases, LeadMagic or Close CRM will be your first step. To do this, click "Choose an app," find LeadMagic or Close CRM, and select the appropriate trigger to start the scenario.

Add the LeadMagic Node

Select the LeadMagic node from the app selection panel on the right.

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LeadMagic

Configure the LeadMagic

Click on the LeadMagic node to configure it. You can modify the LeadMagic URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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LeadMagic

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Connect LeadMagic

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Run node once

Add the Close CRM Node

Next, click the plus (+) icon on the LeadMagic node, select Close CRM from the list of available apps, and choose the action you need from the list of nodes within Close CRM.

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Authenticate Close CRM

Now, click the Close CRM node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Close CRM settings. Authentication allows you to use Close CRM through Latenode.

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Run node once

Configure the LeadMagic and Close CRM Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Close CRM Oauth 2.0

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Select an action *

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The action ID

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Run node once

Set Up the LeadMagic and Close CRM Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring LeadMagic, Close CRM, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the LeadMagic and Close CRM integration works as expected. Depending on your setup, data should flow between LeadMagic and Close CRM (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect LeadMagic and Close CRM

LeadMagic + Close CRM + Slack: When a new lead is captured in LeadMagic, it is added to Close CRM, and a message is sent to a designated Slack channel to notify the team.

Close CRM + LeadMagic + Google Sheets: When a lead's status is changed in Close CRM, LeadMagic enriches the lead's information, and the updated data is saved to a Google Sheet.

LeadMagic and Close CRM integration alternatives

About LeadMagic

Use LeadMagic inside Latenode to automate lead generation and outreach. Qualify leads, enrich data, and trigger personalized follow-ups based on behavior. Latenode’s visual editor makes it easy to build complex workflows, scale your outreach, and connect to other tools without code.

About Close CRM

Automate Close CRM tasks in Latenode to streamline sales processes. Automatically update deals, create tasks, or trigger follow-ups based on custom events. Integrate Close CRM with other apps like Slack or Google Sheets to centralize your data and communication flows using Latenode’s visual editor and flexible logic.

See how Latenode works

FAQ LeadMagic and Close CRM

How can I connect my LeadMagic account to Close CRM using Latenode?

To connect your LeadMagic account to Close CRM on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select LeadMagic and click on "Connect".
  • Authenticate your LeadMagic and Close CRM accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically update Close CRM contacts from new LeadMagic leads?

Yes, you can! Latenode lets you automate contact updates, ensuring your CRM is always current. Benefit from streamlined data and improved sales efficiency by instantly reflecting lead changes.

What types of tasks can I perform by integrating LeadMagic with Close CRM?

Integrating LeadMagic with Close CRM allows you to perform various tasks, including:

  • Create new Close CRM leads from qualified LeadMagic leads automatically.
  • Update Close CRM contact information based on LeadMagic data changes.
  • Trigger email sequences in Close CRM when leads reach specific stages in LeadMagic.
  • Create tasks in Close CRM for follow-up when new leads are captured in LeadMagic.
  • Enrich lead data in LeadMagic using contact information from Close CRM.

How do I handle duplicate leads between LeadMagic and Close CRM?

Latenode’s advanced logic blocks let you implement deduplication rules. Avoid clutter and ensure data accuracy with automated checks.

Are there any limitations to the LeadMagic and Close CRM integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Historical data migration requires manual setup.
  • Complex field mapping may need custom JavaScript code.
  • Rate limits depend on LeadMagic and Close CRM API tiers.

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