Latenode
Google sheets

Effortlessly monitor competitors' SEO keyword rankings in Google Sheets

This Latenode automation simplifies the process of analyzing SEO competitor keywords by integrating with the Competitor Keyword Analysis API on RapidAPI. It collects website and country data via a form, calls the API to retrieve detailed keyword metrics, reformats the response, and automatically logs the results into a Google Sheets report.

This provides SEO analysts, marketing teams, and agencies with a hands-free solution to gather competitive intelligence and track keyword performance over time. The workflow eliminates manual data entry, offering clean, analysis-ready data to quickly compare and monitor shifts in keyword rankings across competitors.

Updated Apr 2, 2026Est. run: 6sEst. cost: $0.0003
How Latenode estimates time and cost

Latenode bills workflow runs in credits: 1 credit = 30 seconds of processing. Minimum charge per run depends on your plan. Plug-and-Play (PnP) AI nodes are billed separately—each PnP token is $1 USD, charged pay-as-you-go at vendor cost plus a small processing fee, with no API keys required.

Full pricing — how credits work →
SEO, marketing & analytics

Workflow preview

What this template does

  • Collects website and country data from a user-friendly form
  • Integrates with the Competitor Keyword Analysis API on RapidAPI
  • Retrieves detailed keyword metrics for competitor websites
  • Reformats the API response into a structured data format
  • Automatically logs the results into a Google Sheets report

How it works

1
Trigger

Enter competitor website URLs and country data

The automation starts by collecting the competitor website URLs and country data via a form. This information is used to call the Competitor Keyword Analysis API on RapidAPI.

2
Action

Fetch competitor keyword metrics from RapidAPI

The automation calls the Competitor Keyword Analysis API using the provided website and country data. The API returns detailed keyword metrics for each competitor.

3
Logic

Reformat the API response

The automation reformats the API response to prepare the data for inclusion in the Google Sheets report. This includes organizing the keyword metrics in a structured format.

4
Action

Append data to Google Sheets report

The reformatted data is then automatically appended to a Google Sheets report, allowing SEO analysts and marketing teams to access the competitor keyword intelligence in a centralized location.

Setup guide

1

Add RapidAPI credential

In the Latenode Credentials panel, add a new credential for the RapidAPI integration. Enter your RapidAPI API key to authenticate the Competitor Keyword Analysis API calls.

2

Configure Google Sheets connection

In the Latenode Credentials panel, add a new credential for the Google Sheets integration. Authenticate your Google account to connect to your Google Sheets data.

3

Add Competitor Keyword Analysis API node

In the Latenode visual builder, add a new Competitor Keyword Analysis API node. Configure the node settings by mapping the 'Website' and 'Country' input fields from the form trigger to the respective API request parameters.

4

Add Reformat JavaScript node

In the Latenode visual builder, add a new Reformat JavaScript node after the Competitor Keyword Analysis API node. In the node settings, write a code snippet to extract the relevant 'domainOrganicSearchKeywords' data from the API response.

5

Add Google Sheets node

In the Latenode visual builder, add a new Google Sheets node after the Reformat JavaScript node. Configure the node settings to specify the Google Sheet and worksheet where you want to log the competitor keyword data.

Requirements

Obtain an API key from RapidAPI to access the Competitor Keyword Analysis API
Create a Google Sheets account and spreadsheet to store the SEO analysis data
Grant the Latenode workspace access to read and write to the Google Sheets spreadsheet
Provide a list of competitor URLs to analyze

FAQ

Common questions about this template

Each run uses credits on your Latenode plan. We charge for processing time (1 credit = 30 seconds). Your actual cost depends on your plan and how long the run takes. See pricing plans for plans and how credits work.
Contact support →

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