Latenode
WordPress.com
Mailchimp

Automatically sync WordPress posts to Mailchimp and distribute to subscribers

This automation template allows WordPress users to automatically sync new blog posts to Mailchimp, creating and sending email campaigns to their subscribers.

By connecting the WordPress publishing workflow to the Mailchimp email marketing platform, this solution streamlines content distribution and audience engagement. Users can focus on creating great content, while the automation handles the process of turning new posts into Mailchimp campaigns and delivering them to their email subscriber list.

Updated Apr 6, 2026Est. run: 26sEst. cost: $0.0703
How Latenode estimates time and cost

Latenode bills workflow runs in credits: 1 credit = 30 seconds of processing. Minimum charge per run depends on your plan. Plug-and-Play (PnP) AI nodes are billed separately—each PnP token is $1 USD, charged pay-as-you-go at vendor cost plus a small processing fee, with no API keys required.

Full pricing — how credits work →
Content publishing

Workflow preview

What this template does

  • Automatically creates Mailchimp campaigns from new WordPress blog posts
  • Sends Mailchimp email campaigns to the WordPress site's subscriber list
  • Tracks campaign performance metrics like open and click-through rates in Mailchimp
  • Allows users to customize email templates and campaign settings in Mailchimp
  • Reduces manual effort of publishing new content to email subscribers

How it works

1
Trigger

Connect WordPress

Provide your WordPress site details to connect your WordPress blog to the automation workflow.

2
Logic

Filter new blog posts

Identify which newly published WordPress blog posts should be synchronized to Mailchimp.

3
Action

Create Mailchimp campaign

Generate a new Mailchimp email campaign for the filtered set of new blog posts.

4
Action

Send Mailchimp campaign

Deliver the Mailchimp email campaign to your list of email subscribers.

Setup guide

1

Add WordPress.com Credential

In the Latenode Credentials panel, add a new credential for your WordPress.com account. Enter your WordPress.com username and password, then save the credential.

2

Configure WordPress.com Node

In the Latenode visual builder, add a WordPress.com node. Select the WordPress.com credential you created earlier. Configure the node to fetch the latest published posts from your WordPress.com blog.

3

Add Mailchimp Credential

In the Latenode Credentials panel, add a new credential for your Mailchimp account. Enter your Mailchimp API key, then save the credential.

4

Configure Mailchimp Node

In the Latenode visual builder, add a Mailchimp node. Select the Mailchimp credential you created earlier. Configure the node to create a new email campaign for each new post, and send the campaign to your Mailchimp subscriber list.

5

Map Data Fields

In the Latenode visual builder, map the relevant data fields from the WordPress.com node to the Mailchimp node. This will ensure that the post title, content, and other metadata are correctly populated in the Mailchimp email campaign.

Requirements

Create a WordPress.com account and generate an API key or token to connect the WordPress site to the automation
Set up a Mailchimp account and generate an API key to connect the email marketing platform to the automation
Grant the automation access to your WordPress site's content publishing workflow and Mailchimp account through the provided API credentials
Configure the automation to monitor your WordPress site for new blog post publications and automatically trigger the creation and sending of Mailchimp email campaigns for each new post

FAQ

Common questions about this template

Each run uses credits on your Latenode plan. We charge for processing time (1 credit = 30 seconds). Your actual cost depends on your plan and how long the run takes. See pricing plans for plans and how credits work.
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