How to connect Firecrawl and Unbounce
Create a New Scenario to Connect Firecrawl and Unbounce
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Firecrawl, triggered by another scenario, or executed manually (for testing purposes). In most cases, Firecrawl or Unbounce will be your first step. To do this, click "Choose an app," find Firecrawl or Unbounce, and select the appropriate trigger to start the scenario.

Add the Firecrawl Node
Select the Firecrawl node from the app selection panel on the right.

Firecrawl
Configure the Firecrawl
Click on the Firecrawl node to configure it. You can modify the Firecrawl URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Unbounce Node
Next, click the plus (+) icon on the Firecrawl node, select Unbounce from the list of available apps, and choose the action you need from the list of nodes within Unbounce.

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Unbounce

Authenticate Unbounce
Now, click the Unbounce node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Unbounce settings. Authentication allows you to use Unbounce through Latenode.
Configure the Firecrawl and Unbounce Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Firecrawl and Unbounce Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Unbounce
Trigger on Webhook
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Firecrawl
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Firecrawl, Unbounce, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Firecrawl and Unbounce integration works as expected. Depending on your setup, data should flow between Firecrawl and Unbounce (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Firecrawl and Unbounce
Firecrawl + Unbounce + Slack: When Firecrawl identifies SEO issues on a specified Unbounce landing page after a crawl, a notification is sent to a designated Slack channel.
Unbounce + Firecrawl + Google Sheets: When a new form submission occurs on an Unbounce landing page, Firecrawl scrapes the page to extract SEO data, and then that data is added as a new row in a Google Sheet.
Firecrawl and Unbounce integration alternatives
About Firecrawl
Use Firecrawl in Latenode to extract structured data from websites at scale. Monitor product prices, track competitors, or collect research data automatically. Unlike standalone scrapers, Latenode lets you integrate scraped data into complex workflows with custom logic and direct API connections, all without code.
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About Unbounce
Use Unbounce in Latenode to automate post-conversion actions. Trigger workflows on new leads to segment, enrich, and route data to your CRM. Connect Unbounce landing pages to other apps, add custom logic, and scale automation without code or per-step fees. Build streamlined processes for better lead management.
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See how Latenode works
FAQ Firecrawl and Unbounce
How can I connect my Firecrawl account to Unbounce using Latenode?
To connect your Firecrawl account to Unbounce on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Firecrawl and click on "Connect".
- Authenticate your Firecrawl and Unbounce accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update Unbounce landing pages with Firecrawl SEO data?
Yes, you can! Latenode automates data transfer between Firecrawl and Unbounce. Easily update landing page content based on Firecrawl's SEO insights, improving your page rankings automatically.
What types of tasks can I perform by integrating Firecrawl with Unbounce?
Integrating Firecrawl with Unbounce allows you to perform various tasks, including:
- Automatically updating Unbounce pages with keyword data from Firecrawl.
- Triggering A/B tests in Unbounce based on Firecrawl's crawl results.
- Sending alerts when Firecrawl detects SEO issues on Unbounce pages.
- Populating Unbounce landing pages with content scraped by Firecrawl.
- Generating reports combining SEO metrics from Firecrawl with Unbounce conversions.
What Firecrawl data can I access through Latenode workflows?
Latenode provides access to all Firecrawl data points, including keyword rankings, backlinks, and technical SEO audits, for dynamic workflows.
Are there any limitations to the Firecrawl and Unbounce integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Rate limits imposed by Firecrawl and Unbounce APIs may affect workflow speed.
- Complex data transformations might require JavaScript knowledge.
- Real-time updates depend on the polling frequency configured in your Latenode workflow.