How to connect Ghost and Omnisend
Create a New Scenario to Connect Ghost and Omnisend
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Ghost, triggered by another scenario, or executed manually (for testing purposes). In most cases, Ghost or Omnisend will be your first step. To do this, click "Choose an app," find Ghost or Omnisend, and select the appropriate trigger to start the scenario.

Add the Ghost Node
Select the Ghost node from the app selection panel on the right.


Ghost

Add the Omnisend Node
Next, click the plus (+) icon on the Ghost node, select Omnisend from the list of available apps, and choose the action you need from the list of nodes within Omnisend.


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Omnisend

Authenticate Omnisend
Now, click the Omnisend node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Omnisend settings. Authentication allows you to use Omnisend through Latenode.
Configure the Ghost and Omnisend Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Ghost and Omnisend Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
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AI Anthropic Claude 3
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Omnisend
Trigger on Webhook
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Ghost
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Iterator
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Webhook response

Save and Activate the Scenario
After configuring Ghost, Omnisend, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Ghost and Omnisend integration works as expected. Depending on your setup, data should flow between Ghost and Omnisend (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Ghost and Omnisend
Ghost + Discord bot: When a new post is published in Ghost, a message is automatically sent to a designated Discord channel to engage the community.
Omnisend + Ghost + Klaviyo: When a new contact is created in Omnisend, a new member is created in Ghost. If the contact engages with an email in Klaviyo, the member's details in Ghost are updated.
Ghost and Omnisend integration alternatives

About Ghost
Integrate Ghost with Latenode to automate content workflows. Automatically publish new posts, manage member data, or trigger email campaigns. Use Latenode's visual editor and flexible nodes to build custom workflows around Ghost, bypassing manual tasks and scaling content operations without code. Connect Ghost to other apps to streamline your publishing process.
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About Omnisend
Use Omnisend in Latenode to automate email & SMS marketing based on real-time data. Connect e-commerce platforms and CRMs, then trigger personalized campaigns. Stop overspending on rigid marketing tools. Latenode's visual editor and flexible logic create scalable automation at a fraction of the cost.
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See how Latenode works
FAQ Ghost and Omnisend
How can I connect my Ghost account to Omnisend using Latenode?
To connect your Ghost account to Omnisend on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Ghost and click on "Connect".
- Authenticate your Ghost and Omnisend accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I trigger email sequences for new Ghost subscribers?
Yes, you can! With Latenode, instantly trigger tailored Omnisend email sequences when someone subscribes to your Ghost blog, nurturing leads with perfectly timed content.
What types of tasks can I perform by integrating Ghost with Omnisend?
Integrating Ghost with Omnisend allows you to perform various tasks, including:
- Add new Ghost subscribers to an Omnisend mailing list.
- Send a welcome email series via Omnisend to new Ghost members.
- Update Omnisend contact properties when a Ghost subscription changes.
- Trigger Omnisend SMS campaigns based on Ghost post publications.
- Segment Omnisend contacts based on Ghost tag subscriptions.
Can I use JavaScript to transform Ghost data before sending it to Omnisend?
Yes! Latenode allows you to use JavaScript blocks to transform Ghost data for Omnisend, ensuring compatibility and custom data formatting.
Are there any limitations to the Ghost and Omnisend integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Advanced Ghost membership tiers may require custom JavaScript for full support.
- Rate limits of the Ghost and Omnisend APIs still apply to Latenode workflows.
- Complex data transformations require knowledge of JavaScript or AI prompt engineering.