Latenode
LinkedIn
Apify
OpenAI GPT Assistants
Supabase

Streamlined LinkedIn Lead Generation and Outreach with AI

This automation workflow helps sales teams and CRM managers streamline their LinkedIn lead generation, scoring, and outreach process. It starts by extracting data from LinkedIn profiles that match your ideal customer profile, then uses AI to analyze the lead information and score their potential fit.

The workflow then automatically sends personalized connection requests and messages to the highest-scoring leads, while logging all interaction data in a CRM or database. By automating these repetitive tasks, teams can focus their time on more strategic sales activities while still effectively engaging with qualified prospects.

Updated Apr 6, 2026Est. run: 26sEst. cost: $0.0703
How Latenode estimates time and cost

Latenode bills workflow runs in credits: 1 credit = 30 seconds of processing. Minimum charge per run depends on your plan. Plug-and-Play (PnP) AI nodes are billed separately—each PnP token is $1 USD, charged pay-as-you-go at vendor cost plus a small processing fee, with no API keys required.

Full pricing — how credits work →
CRM & sales

Workflow preview

What this template does

  • Extracts profile data from LinkedIn for leads matching your ideal customer profile
  • Analyzes lead information using AI to score their potential fit
  • Automatically sends personalized connection requests and messages to highest-scoring leads
  • Logs all interaction data in a CRM or database using Supabase
  • Generates a deduped, export-ready table of engaged LinkedIn leads and their scores

How it works

1
Trigger

Extract LinkedIn Lead Profiles

The workflow starts by extracting data from LinkedIn profiles that match your ideal customer profile. This is done by leveraging LinkedIn's API to search and retrieve relevant lead information.

2
Action

Fetch Company Website Information

For each lead, the workflow uses the Apify integration to fetch additional data, including the company website URL, news, and social media posts. This provides more context about the lead and their company.

3
AI

Analyze Lead and Company Data with AI

The workflow then uses an AI assistant, powered by OpenAI's GPT models, to analyze the collected lead and company data. The AI scores each lead based on fit with your ideal customer profile and other engagement signals, to identify the highest-potential prospects.

4
Action

Send Connection Requests to High-Scoring Leads

For the leads with the highest AI-generated scores, the workflow automatically sends personalized connection requests on LinkedIn.

5
Action

Send Personalized Messages to Connected Leads

After the connection requests are accepted, the workflow sends personalized messages to the leads, continuing the outreach process.

6
Action

Log Lead Data and Outreach Status in CRM

Throughout the process, the workflow logs all lead data and outreach activity in a CRM or database, using the Supabase integration. This provides a centralized record of the sales pipeline.

Setup guide

1

Connect LinkedIn Credentials

1. In the Latenode Credentials panel, add a new LinkedIn credential. Follow the LinkedIn OAuth flow to authorize Latenode to access your LinkedIn account. 2. In the LinkedIn node settings, select the LinkedIn credential you just added.

2

Configure OpenAI Integration

1. In the Latenode Credentials panel, add a new OpenAI credential and enter your OpenAI API key. 2. In the OpenAI node settings, select the OpenAI credential you just added.

3

Set up Supabase Database Connection

1. In the Latenode Credentials panel, add a new Supabase credential and enter your Supabase connection details (URL, API key). 2. In the Supabase node settings, select the Supabase credential you just added and map the output data to your Supabase database tables.

4

Configure Google Sheets Integration

1. In the Latenode Credentials panel, add a new Google Sheets credential and follow the authentication flow to grant Latenode access to your Google Sheets account. 2. In the Google Sheets node settings, select the Google Sheets credential you just added and map the output data to your desired Google Sheets spreadsheet and columns.

5

Set up Apify Scraper

1. In the Latenode Credentials panel, add a new Apify credential and enter your Apify API key. 2. In the Apify node settings, select the Apify credential you just added and configure the web scraping task (actor, URLs, pagination, limits).

Requirements

Authenticate with LinkedIn Sales Navigator or Recruiter API to access profiles matching your ideal customer profile
Obtain an Apify account and API key to scrape LinkedIn profile data
Set up OpenAI API credentials to leverage GPT-3 for lead scoring and personalization
Configure a Supabase or Google Sheets database to store lead details and interaction history

FAQ

Common questions about this template

Each run uses credits on your Latenode plan. We charge for processing time (1 credit = 30 seconds). Your actual cost depends on your plan and how long the run takes. See pricing plans for plans and how credits work.
Contact support →

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