How to connect 123FormBuilder and Attio
Create a New Scenario to Connect 123FormBuilder and Attio
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a 123FormBuilder, triggered by another scenario, or executed manually (for testing purposes). In most cases, 123FormBuilder or Attio will be your first step. To do this, click "Choose an app," find 123FormBuilder or Attio, and select the appropriate trigger to start the scenario.

Add the 123FormBuilder Node
Select the 123FormBuilder node from the app selection panel on the right.

123FormBuilder
Configure the 123FormBuilder
Click on the 123FormBuilder node to configure it. You can modify the 123FormBuilder URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Attio Node
Next, click the plus (+) icon on the 123FormBuilder node, select Attio from the list of available apps, and choose the action you need from the list of nodes within Attio.

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Authenticate Attio
Now, click the Attio node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Attio settings. Authentication allows you to use Attio through Latenode.
Configure the 123FormBuilder and Attio Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the 123FormBuilder and Attio Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Trigger on Webhook
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Webhook response
Save and Activate the Scenario
After configuring 123FormBuilder, Attio, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the 123FormBuilder and Attio integration works as expected. Depending on your setup, data should flow between 123FormBuilder and Attio (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect 123FormBuilder and Attio
123FormBuilder + Attio + Slack: When a new submission is received in 123FormBuilder, a new entry is created in Attio. Then, a notification is sent to a Slack channel to inform the sales team about the new lead.
Attio + 123FormBuilder + Google Sheets: When a new entry is created in Attio, a new form from 123FormBuilder is created and then a new row is added to Google Sheets to log the event.
123FormBuilder and Attio integration alternatives
About 123FormBuilder
Streamline data collection by connecting 123FormBuilder to Latenode. Automatically trigger workflows when forms are submitted. Route form data to CRMs, databases, or email marketing tools. Use Latenode to validate entries, calculate scores, and manage follow-ups — automating processes with a no-code, scalable workflow.
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About Attio
Use Attio in Latenode to automate contact and relationship management. Sync data, trigger actions based on contact updates, and build custom workflows that span multiple apps. Latenode’s flexibility lets you enrich Attio data with AI or other sources, creating smarter, automated CRM processes.
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See how Latenode works
FAQ 123FormBuilder and Attio
How can I connect my 123FormBuilder account to Attio using Latenode?
To connect your 123FormBuilder account to Attio on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select 123FormBuilder and click on "Connect".
- Authenticate your 123FormBuilder and Attio accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically update Attio contacts from 123FormBuilder submissions?
Yes, with Latenode! Automatically update Attio contact details upon 123FormBuilder submissions, ensuring your CRM is always current. Use flexible no-code blocks or custom JavaScript for advanced logic.
What types of tasks can I perform by integrating 123FormBuilder with Attio?
Integrating 123FormBuilder with Attio allows you to perform various tasks, including:
- Create new Attio contacts from 123FormBuilder form submissions.
- Update existing Attio contact details with new form data.
- Trigger automated email sequences in Attio based on form responses.
- Segment Attio contacts based on 123FormBuilder form answers.
- Log form submission data as activities within Attio contact profiles.
Can I use JavaScript to transform data between 123FormBuilder and Attio?
Yes! Latenode supports JavaScript code blocks, allowing you to transform data between 123FormBuilder and Attio with custom logic for ultimate flexibility.
Are there any limitations to the 123FormBuilder and Attio integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex form logic in 123FormBuilder may require custom JavaScript for optimal data mapping.
- Rate limits imposed by 123FormBuilder and Attio APIs can affect high-volume data transfers.
- Data transformations are limited by the available fields in both 123FormBuilder and Attio.