How to connect Mixpanel and Zapier
Create a New Scenario to Connect Mixpanel and Zapier
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Mixpanel, triggered by another scenario, or executed manually (for testing purposes). In most cases, Mixpanel or Zapier will be your first step. To do this, click "Choose an app," find Mixpanel or Zapier, and select the appropriate trigger to start the scenario.

Add the Mixpanel Node
Select the Mixpanel node from the app selection panel on the right.


Mixpanel

Configure the Mixpanel
Click on the Mixpanel node to configure it. You can modify the Mixpanel URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Zapier Node
Next, click the plus (+) icon on the Mixpanel node, select Zapier from the list of available apps, and choose the action you need from the list of nodes within Zapier.


Mixpanel
⚙
Zapier

Authenticate Zapier
Now, click the Zapier node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Zapier settings. Authentication allows you to use Zapier through Latenode.
Configure the Mixpanel and Zapier Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Mixpanel and Zapier Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

JavaScript
⚙
AI Anthropic Claude 3
⚙
Zapier
Trigger on Webhook
⚙

Mixpanel
⚙
⚙
Iterator
⚙
Webhook response

Save and Activate the Scenario
After configuring Mixpanel, Zapier, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Mixpanel and Zapier integration works as expected. Depending on your setup, data should flow between Mixpanel and Zapier (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Mixpanel and Zapier
Mixpanel + Zapier + Airtable: When a user performs a specific event in Mixpanel, trigger Zapier to send the event data to Airtable and store it as a new record.
Zapier + Mixpanel + Slack: When a new lead is captured in Zapier, update or create a user profile in Mixpanel, and then send a notification to the sales team in Slack.
Mixpanel and Zapier integration alternatives

About Mixpanel
Use Mixpanel in Latenode to automate event tracking and user segmentation. Send data to Mixpanel from any Latenode workflow or trigger actions based on Mixpanel insights. Identify trends and automate responses without manual exports. Integrate Mixpanel with other apps for a 360° view of your users, all visually configured and easily maintained.
Similar apps
Related categories
About Zapier
Use Zapier within Latenode for extended app connectivity. Trigger Latenode workflows from 6000+ apps. Solve complex automation gaps by combining Zapier’s breadth with Latenode's advanced logic, like custom JS scripts, affordable pricing, and browser automation. Simplify intricate tasks that need more than basic Zapier steps.
Related categories
See how Latenode works
FAQ Mixpanel and Zapier
How can I connect my Mixpanel account to Zapier using Latenode?
To connect your Mixpanel account to Zapier on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Mixpanel and click on "Connect".
- Authenticate your Mixpanel and Zapier accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I track new Mixpanel events in a Zapier spreadsheet?
Yes, you can! Latenode's flexible data transformation lets you map Mixpanel event properties directly to spreadsheet columns in Zapier. Build scalable analytics pipelines with ease.
What types of tasks can I perform by integrating Mixpanel with Zapier?
Integrating Mixpanel with Zapier allows you to perform various tasks, including:
- Automatically add new Mixpanel users to a CRM via Zapier.
- Send Slack notifications for specific Mixpanel event triggers.
- Update Zapier spreadsheets with Mixpanel cohort analysis results.
- Create personalized email campaigns based on Mixpanel user behavior.
- Trigger Zapier workflows when users reach milestones in Mixpanel.
HowsecureisMixpaneldatawhenintegratedwithZapieronLatenode?
Latenode employs robust encryption and secure authentication. Your Mixpanel data is protected during transfer and storage. We prioritize data privacy and compliance.
Are there any limitations to the Mixpanel and Zapier integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex data transformations might require custom JavaScript code blocks.
- Real-time synchronization depends on API rate limits of both Mixpanel and Zapier.
- Historical data migration between Mixpanel and Zapier may require a batch processing approach.