Latenode
DataForSEO
Google sheets

Scrape and log your website's on-page SEO metrics to Google Sheets

This workflow automates the process of analyzing a website's on-page SEO metrics, including traffic data, domain authority, backlink insights, and competitor analysis. The data is then logged into a Google Sheets spreadsheet for further reporting and monitoring.

This solution is designed for SEO and marketing professionals who need to regularly assess the performance of their websites or client websites. It integrates with the RapidAPI platform to fetch the necessary SEO data and the Google Sheets service to store the analysis results.

Updated Apr 6, 2026Est. run: 26sEst. cost: $0.0703
How Latenode estimates time and cost

Latenode bills workflow runs in credits: 1 credit = 30 seconds of processing. Minimum charge per run depends on your plan. Plug-and-Play (PnP) AI nodes are billed separately—each PnP token is $1 USD, charged pay-as-you-go at vendor cost plus a small processing fee, with no API keys required.

Full pricing — how credits work →
SEO, marketing & analytics

Workflow preview

What this template does

  • Extracts key on-page SEO metrics for a given website using the DataForSEO API
  • Collects domain authority, traffic data, and competitor insights from the DataForSEO API
  • Gathers backlink data for the website using the DataForSEO API
  • Normalizes the SEO data and logs it into a Google Sheets spreadsheet
  • Provides a centralized repository to monitor website performance and SEO trends

How it works

1
Trigger

Trigger the SEO analysis workflow

The workflow is triggered when the user submits a form to analyze a website's on-page SEO metrics.

2
Action

Fetch website data

The workflow integrates with the RapidAPI platform to fetch the website's traffic data, domain authority, and backlink insights.

3
Logic

Process the SEO data

The fetched SEO metrics are normalized and prepared for logging into the Google Sheets spreadsheet.

4
iterator

Log website SEO metrics to Google Sheets

For each website analyzed, the workflow appends the following data to the Google Sheets spreadsheet: traffic data, domain authority, page authority, and backlink insights. It also includes competitor SEO data for comparison.

Setup guide

1

Add RapidAPI Credential

1. In the Latenode Credentials panel, add a new credential for RapidAPI. 2. Enter your RapidAPI API key in the credential settings.

2

Configure Google Sheets Credential

1. In the Latenode Credentials panel, add a new credential for Google Sheets. 2. Authenticate your Google account and grant the necessary permissions to access and write to Google Sheets.

3

Add Website URL Input Node

1. In the Latenode visual builder, add a Form node. 2. Configure the node to accept a website URL as input.

4

Set Up SEO Data Retrieval

1. In the Latenode visual builder, add an HTTP Request node. 2. Configure the node to use the RapidAPI credential and make requests to the SEO On Page API endpoints for retrieving traffic data, domain authority, backlinks, and competitor analysis.

5

Connect to Google Sheets

1. In the Latenode visual builder, add a Google Sheets node. 2. Configure the node to use the Google Sheets credential and specify the spreadsheet and worksheet IDs where the SEO data will be logged.

Requirements

RapidAPI account with access to the DataForSEO and Headless Browser APIs
Google Sheets account with access to create and edit a spreadsheet
Latenode workspace with the DataForSEO, Headless Browser, and Google Sheets integration nodes configured
Permissions within the Latenode workspace to access the necessary API keys, credentials, and destination spreadsheet

FAQ

Common questions about this template

Each run uses credits on your Latenode plan. We charge for processing time (1 credit = 30 seconds). Your actual cost depends on your plan and how long the run takes. See pricing plans for plans and how credits work.
Contact support →

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