This Latenode automation template connects Gravity Forms and Klaviyo to automatically create Klaviyo events whenever a new entry is submitted through Gravity Forms. This allows marketers to track user interactions and trigger personalized marketing workflows based on those events.
The integration pulls data from the Gravity Forms submission, such as form fields and metadata, and uses it to create corresponding events in Klaviyo. This enables advanced segmentation, email automation, and other marketing activities tied to user behavior recorded through the Gravity Forms submission process.
Latenode bills workflow runs in credits: 1 credit = 30 seconds of processing. Minimum charge per run depends on your plan. Plug-and-Play (PnP) AI nodes are billed separately—each PnP token is $1 USD, charged pay-as-you-go at vendor cost plus a small processing fee, with no API keys required.
Full pricing — how credits work →Workflow preview
The automation monitors the Gravity Forms integration for new form submissions. Whenever a user submits a new form, this triggers the automation to begin processing the submission data.
The automation extracts relevant data from the Gravity Forms submission, such as form fields and metadata. This data is transformed into an event payload that can be sent to Klaviyo.
The extracted form data is used to create a corresponding event in Klaviyo. This allows marketers to track user interactions and trigger personalized marketing workflows based on the Gravity Forms submission.
In the Latenode Credentials panel, add a new credential for Gravity Forms. Provide the API key or other required authentication details to connect your Gravity Forms account.
In the Latenode Credentials panel, add a new credential for Klaviyo. Provide the API key or other required authentication details to connect your Klaviyo account.
In the Latenode visual builder, add a Gravity Forms trigger node. Select the specific Gravity Forms form you want to monitor for new submissions.
In the Gravity Forms node settings, map the form fields and submission metadata you want to use to create a Klaviyo event. This might include customer information, purchase details, or other relevant data.
Add a Klaviyo node to the workflow and configure it to create a new event using the data mapped from the Gravity Forms submission. Select the event type and customize the event properties as needed.
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