Latenode
Facebook Lead Ads
JavaScript

Seamlessly sync new Facebook Lead Ads to Microsoft Dynamics 365 CRM

This automation template helps businesses capture new leads through Facebook Lead Ads and automatically create corresponding records in their Microsoft Dynamics 365 CRM.

Whenever a user submits a lead form on Facebook, the information is seamlessly transferred to Dynamics 365, enabling sales teams to quickly follow up and nurture those prospects. This integration streamlines the lead capture and management process, improving lead response times and ensuring a consistent customer experience across marketing and sales channels.

Updated May 8, 2026Est. run: 6sEst. cost: $0.0003
How Latenode estimates time and cost

Latenode bills workflow runtime in CPU seconds. The first 10,000 CPU seconds are free each month, then usage follows pay-as-you-go CPU-second pricing. Plug-and-Play (PnP) AI nodes are billed separately—each PnP token is $1 USD, charged pay-as-you-go at vendor cost plus a small processing fee, with no API keys required.

Full pricing — how CPU seconds work →
CRM & sales

Workflow preview

What this template does

  • Captures new leads from Facebook Lead Ads and stores them in Microsoft Dynamics 365 CRM
  • Automatically creates Dynamics 365 lead records with data from Facebook Lead Ads submissions
  • Enables sales teams to quickly follow up on new leads from Facebook marketing campaigns
  • Maintains a consistent lead management process across Facebook and Dynamics 365
  • Provides a consolidated view of lead data in the Dynamics 365 CRM system

How it works

1
Trigger

Capture Facebook Lead Ads

Whenever a user submits a lead form on Facebook, the lead information is captured by the Facebook Lead Ads integration.

2
Logic

Transform Lead Data

The captured lead data is normalized and prepared for import into the Microsoft Dynamics 365 CRM system.

3
Action

Create Lead in Dynamics 365

The transformed lead data is automatically added as a new lead record in the Microsoft Dynamics 365 CRM, enabling the sales team to quickly follow up and nurture those prospects.

Setup guide

1

Add Facebook Lead Ads credential in Latenode

1. Go to the Latenode Credentials panel. 2. Add a new credential for Facebook Lead Ads. 3. Follow the instructions to authenticate your Facebook account and grant the required permissions.

2

Configure Facebook Lead Ads node in Latenode

1. Add a Facebook Lead Ads node to your workflow. 2. Select the Facebook Lead Ads credential you added earlier. 3. Configure the node settings, such as the Facebook page and lead form to monitor for new leads.

3

Add Microsoft Dynamics 365 credential in Latenode

1. Go to the Latenode Credentials panel. 2. Add a new credential for Microsoft Dynamics 365. 3. Follow the instructions to authenticate your Dynamics 365 account and grant the necessary permissions.

4

Configure Microsoft Dynamics 365 node in Latenode

1. Add a Microsoft Dynamics 365 node to your workflow. 2. Select the Dynamics 365 credential you added earlier. 3. Map the lead data fields from the Facebook Lead Ads node to the corresponding fields in your Dynamics 365 CRM.

5

Test and activate the automation

1. Review your workflow in the Latenode builder to ensure all nodes are properly configured. 2. Test the integration by submitting a sample lead form on Facebook and verifying that the new lead is created in your Dynamics 365 CRM. 3. Activate the automation to start automatically capturing and syncing leads between Facebook and Dynamics 365.

Requirements

Create a Microsoft Dynamics 365 CRM account with write access to leads
Obtain a Microsoft Dynamics 365 API key or token with access to the Leads entity
Set up a Facebook Developer account and create a Facebook Lead Ads app with access to generate leads
Obtain a Facebook Lead Ads access token to retrieve lead submissions
For providers without a native connector in Latenode, use the JavaScript step with that service's API credentials (stored in Latenode Keys / Secrets).

FAQ

Common questions about this template

Each run uses credits on your Latenode plan. We charge for processing time (1 credit = 30 seconds). Your actual cost depends on your plan and how long the run takes. See pricing plans for plans and how credits work.
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