ChatGPT-4.5 for Business, Marketing, and Research: Automation Ideas with Latenode

OpenAI recently introduced ChatGPT-4.5, the latest iteration of its advanced AI chatbot. Building upon GPT-4, this new model brings significant enhancements, including improved accuracy, larger context windows, multimodal support, and faster response times.

But how exactly does ChatGPT-4.5 differ from GPT-4o, Google Gemini 2.0, or Claude 3.5 Opus? And how can professionals like writers, marketers, researchers, business analysts, and content creators leverage ChatGPT-4.5 for smarter automation workflows using low-code platforms like Latenode?

In this article, we'll explore what's new in ChatGPT-4.5, provide clear comparisons with other leading AI models, and demonstrate practical automation scenarios relevant to your daily tasks. We'll also answer common questions like "Is ChatGPT-4.5 better than GPT-4?" and "How to use ChatGPT-4.5 for small business marketing?"

What's New in ChatGPT-4.5? Key Features and Improvements

ChatGPT-4.5 is a next-generation AI language model designed to handle complex queries with increased efficiency, accuracy, and context-awareness. Here are some of the most notable improvements:

• Improved Accuracy and Reduced Hallucinations: ChatGPT-4.5 significantly reduces factual errors and AI hallucinations, providing more reliable and precise responses compared to GPT-4.
• Better Context Handling: With an extended memory, ChatGPT-4.5 supports deeper prompts and conversations, enabling better context retention and more nuanced interactions.
• Multimodal Support: The model seamlessly integrates multiple input types (text, images, structured data), enhancing versatility across various use cases.
• Better Prompt Adherence: ChatGPT-4.5 strictly follows user instructions, minimizing deviations and ensuring outputs align closely with user intent.

ChatGPT-4.5 vs GPT-4o, Google Gemini 2.0, and Claude 3.5 Opus: Which is Better?

Let's briefly compare ChatGPT-4.5 with its main competitors to help you choose the right AI model for your automation scenarios:

• ChatGPT-4.5 vs GPT-4o:

GPT-4o is OpenAI’s flagship model optimized for high performance. While GPT-4o excels in general-purpose tasks, ChatGPT-4.5 offers enhanced accuracy, better prompt adherence, and improved multimodal capabilities, making it ideal for specialized automation workflows in marketing, research, and content creation.

• ChatGPT-4.5 vs Google Gemini 2.0:

Google Gemini 2.0 is known for its multimodal capabilities and speed. However, ChatGPT-4.5 provides a larger context window and superior accuracy in complex, context-rich queries, making it preferable for detailed content creation, market research, and customer support automation.

• ChatGPT-4.5 vs Claude 3.5 Opus:

Claude 3.5 Opus by Anthropic is strong in enterprise and creative tasks. ChatGPT-4.5, however, demonstrates better prompt adherence, fewer hallucinations, and faster response times, making it more suitable for precise automation scenarios in business, marketing, and research.

How to Automate Your Workflows with ChatGPT-4.5 on Latenode?

Professionals across marketing, research, content creation, and customer support often face repetitive tasks, fragmented communication, and inefficient workflows. ChatGPT-4.5, integrated into Latenode's low-code automation platform, offers powerful AI-driven solutions to streamline these processes. Here are practical scenarios demonstrating how you can leverage ChatGPT-4.5:

ChatGPT-4.5 for Content Creation and Marketing Automation

Problem: Marketing teams struggle to consistently produce high-quality, SEO-optimized content.

Solution: With ChatGPT-4.5 integrated into Latenode, you can automatically:

• Use ChatGPT to generate engaging blog posts, social media content, and email newsletters directly from content briefs.
• Automatically push generated content back into Notion for review and collaboration.

ChatGPT-4.5 for Customer Support Automation

Problem: Customer support teams face repetitive queries, slow response times, and inconsistent quality.

Solution: With ChatGPT-4.5 integrated into Latenode, you can automatically:

• Deploy an intelligent chatbot powered by ChatGPT-4.5 to auto-reply to new customer queries .
• Link chatbot interactions directly to your support email.
• Automatically send the replies to your customers via Gmail.

ChatGPT-4.5 for Research and Data Analysis Automation

Problem: Researchers and analysts struggle with synthesizing large volumes of data and generating actionable insights.

Solution: With ChatGPT-4.5 integrated into Latenode, you can automatically:

• Gather complex research papers, market reports using RSS feed.
• Generate detailed comparative analyses and trend reports from these data inputs.
• Automatically update these insights into Notion databases and send summary notifications via Slack.

Integrating ChatGPT-4.5 with Latenode (No-Code Tutorial)

Here's how you can quickly integrate ChatGPT-4.5 into your Latenode workflows:

1. Obtain ChatGPT-4.5 API access from OpenAI.
2. Connect ChatGPT-4.5 API to Latenode using the HTTP Request module.
3. Build your first automation scenario (e.g., content generation or customer support chatbot).
4. Test and deploy your automation workflow directly within Latenode.

Why ChatGPT-4.5 and Latenode Are a Powerful Combination

Combining ChatGPT-4.5's advanced capabilities with Latenode's low-code automation platform addresses real-world challenges faced by professionals in writing, marketing, research, and customer support. This integration enables smarter, faster, and more collaborative workflows, significantly enhancing productivity and efficiency.

Ready to explore smarter workflows? Sign up for Latenode and integrate ChatGPT-4.5 into your daily tasks today!‍

ChatGPT-4.5 FAQ

What’s new in ChatGPT-4.5?

ChatGPT-4.5 introduces improved accuracy, larger context windows, multimodal support, faster response times, and better prompt adherence.

Is ChatGPT-4.5 better than GPT-4?

Yes, ChatGPT-4.5 significantly improves upon GPT-4 in accuracy, context handling, multimodal capabilities, and response speed.

ChatGPT-4.5 pricing and API access?

ChatGPT-4.5 API pricing is competitive and similar to GPT-4. Access is available via OpenAI’s cloud-based API.

Related Reading

• 5 Real Usecases of ChatGPT 4.5 That WIll Save Time and Money
• ChatGPT 4.5 VS. Google Gemini
• ChatGPT 4.5 VS. ChatGPT 4o