Pipedrive and Instantly Integration

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Automatically enrich Pipedrive leads with Instantly data and engage prospects across multiple channels. Latenode’s visual editor and affordable execution pricing lets you customize outreach sequences and scale engagement without inflating costs.

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Pipedrive

Instantly

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Pipedrive and Instantly

Create a New Scenario to Connect Pipedrive and Instantly

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Pipedrive, triggered by another scenario, or executed manually (for testing purposes). In most cases, Pipedrive or Instantly will be your first step. To do this, click "Choose an app," find Pipedrive or Instantly, and select the appropriate trigger to start the scenario.

Add the Pipedrive Node

Select the Pipedrive node from the app selection panel on the right.

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Pipedrive

Configure the Pipedrive

Click on the Pipedrive node to configure it. You can modify the Pipedrive URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Connect Pipedrive

Sign In

Run node once

Add the Instantly Node

Next, click the plus (+) icon on the Pipedrive node, select Instantly from the list of available apps, and choose the action you need from the list of nodes within Instantly.

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Authenticate Instantly

Now, click the Instantly node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Instantly settings. Authentication allows you to use Instantly through Latenode.

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Sign In

Run node once

Configure the Pipedrive and Instantly Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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The action ID

Run node once

Set Up the Pipedrive and Instantly Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Pipedrive, Instantly, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Pipedrive and Instantly integration works as expected. Depending on your setup, data should flow between Pipedrive and Instantly (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Pipedrive and Instantly

Pipedrive + Slack: When a deal reaches a specific stage in Pipedrive, a notification is sent to a designated Slack channel to prompt the sales team to follow up on outreach campaigns.

Instantly + Pipedrive + Google Sheets: Log campaign performance data from Instantly, such as lead engagement, into a Google Sheet. The workflow then updates the corresponding deal in Pipedrive with a note containing the Instantly campaign data from Google Sheets.

Pipedrive and Instantly integration alternatives

About Pipedrive

Sync Pipedrive with Latenode to automate sales workflows. Update deals, create activities, or trigger personalized emails based on deal stages. Use Latenode's visual editor and JavaScript node to build custom lead qualification and routing logic. Scale your sales automation without complex code or per-step pricing limits.

About Instantly

Use Instantly in Latenode to automate email outreach at scale. Connect Instantly to your CRM, database, or lead sources and build automated sequences based on triggers. Enrich data and route responses using Latenode's visual editor and JS node for custom logic — all without per-step pricing limits.

See how Latenode works

FAQ Pipedrive and Instantly

How can I connect my Pipedrive account to Instantly using Latenode?

To connect your Pipedrive account to Instantly on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Pipedrive and click on "Connect".
  • Authenticate your Pipedrive and Instantly accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically enrich Pipedrive leads with Instantly campaign data?

Yes, you can! Latenode lets you build custom workflows to sync Instantly campaign stats directly into Pipedrive, providing enriched lead data and enhanced sales insights.

What types of tasks can I perform by integrating Pipedrive with Instantly?

Integrating Pipedrive with Instantly allows you to perform various tasks, including:

  • Automatically add new Pipedrive contacts to Instantly email campaigns.
  • Update Pipedrive deal stages based on Instantly email engagement.
  • Trigger Instantly sequences when a new deal is created in Pipedrive.
  • Create Pipedrive activities for bounced Instantly emails.
  • Sync custom fields between Pipedrive and Instantly.

Can I use JavaScript to manipulate data between Pipedrive and Instantly?

Yes! Latenode allows custom JavaScript code blocks to transform and format data, providing unmatched flexibility beyond basic integrations.

Are there any limitations to the Pipedrive and Instantly integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Real-time data synchronization depends on the API limits of both Pipedrive and Instantly.
  • Complex data transformations may require advanced JavaScript knowledge.
  • Initial setup requires authentication and granting permissions to both platforms.

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