How to connect Instantly and Salesforce
Create a New Scenario to Connect Instantly and Salesforce
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Instantly, triggered by another scenario, or executed manually (for testing purposes). In most cases, Instantly or Salesforce will be your first step. To do this, click "Choose an app," find Instantly or Salesforce, and select the appropriate trigger to start the scenario.

Add the Instantly Node
Select the Instantly node from the app selection panel on the right.

Instantly
Configure the Instantly
Click on the Instantly node to configure it. You can modify the Instantly URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Salesforce Node
Next, click the plus (+) icon on the Instantly node, select Salesforce from the list of available apps, and choose the action you need from the list of nodes within Salesforce.

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Authenticate Salesforce
Now, click the Salesforce node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Salesforce settings. Authentication allows you to use Salesforce through Latenode.
Configure the Instantly and Salesforce Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Instantly and Salesforce Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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Trigger on Webhook
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Webhook response

Save and Activate the Scenario
After configuring Instantly, Salesforce, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Instantly and Salesforce integration works as expected. Depending on your setup, data should flow between Instantly and Salesforce (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Instantly and Salesforce
Instantly + Salesforce + Slack: When a new lead is created in Instantly, this automation updates the lead's record in Salesforce and sends a notification to a Slack channel to alert the sales team.
Salesforce + Instantly + Google Sheets: When a record is updated in Salesforce, the automation searches for corresponding leads in Instantly and then logs both Salesforce and Instantly data in a Google Sheet for reporting.
Instantly and Salesforce integration alternatives
About Instantly
Use Instantly in Latenode to automate email outreach at scale. Connect Instantly to your CRM, database, or lead sources and build automated sequences based on triggers. Enrich data and route responses using Latenode's visual editor and JS node for custom logic — all without per-step pricing limits.
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About Salesforce
Sync Salesforce data with other apps using Latenode. Automate lead qualification and task creation based on CRM events. No more manual data entry: build workflows that trigger actions across your stack. Use Latenode's visual editor and flexible scripting to create custom logic and scale automation without code limits.
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See how Latenode works
FAQ Instantly and Salesforce
How can I connect my Instantly account to Salesforce using Latenode?
To connect your Instantly account to Salesforce on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Instantly and click on "Connect".
- Authenticate your Instantly and Salesforce accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automatically create Salesforce leads from Instantly campaigns?
Yes, you can! Latenode enables you to create automated workflows to generate Salesforce leads directly from successful Instantly campaigns, improving lead management and sales efficiency.
What types of tasks can I perform by integrating Instantly with Salesforce?
Integrating Instantly with Salesforce allows you to perform various tasks, including:
- Automatically creating new Salesforce contacts from Instantly lead data.
- Updating Salesforce opportunities based on Instantly campaign performance.
- Triggering Instantly email sequences based on Salesforce record updates.
- Logging Instantly campaign interactions within Salesforce activity history.
- Synchronizing custom fields between Instantly and Salesforce objects.
How does Latenode enhance Instantly data processing for Salesforce?
Latenode enriches data via JavaScript and AI, transforming Instantly data before it reaches Salesforce for greater accuracy and customization.
Are there any limitations to the Instantly and Salesforce integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex custom field mappings may require JavaScript knowledge.
- Real-time data synchronization is subject to API rate limits of both services.
- Initial setup requires admin privileges for both Instantly and Salesforce.