Salesforce and Instantly Integration

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Automatically add new Salesforce leads to Instantly campaigns and nurture them at scale. Latenode’s visual editor and affordable execution time lets you customize the lead nurturing process and scale without increasing costs.

Swap Apps

Salesforce

Instantly

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Salesforce and Instantly

Create a New Scenario to Connect Salesforce and Instantly

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Salesforce, triggered by another scenario, or executed manually (for testing purposes). In most cases, Salesforce or Instantly will be your first step. To do this, click "Choose an app," find Salesforce or Instantly, and select the appropriate trigger to start the scenario.

Add the Salesforce Node

Select the Salesforce node from the app selection panel on the right.

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Configure the Salesforce

Click on the Salesforce node to configure it. You can modify the Salesforce URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Connect Salesforce

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Run node once

Add the Instantly Node

Next, click the plus (+) icon on the Salesforce node, select Instantly from the list of available apps, and choose the action you need from the list of nodes within Instantly.

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Authenticate Instantly

Now, click the Instantly node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Instantly settings. Authentication allows you to use Instantly through Latenode.

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Connect Instantly

Sign In
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Run node once

Configure the Salesforce and Instantly Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Select an action *

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The action ID

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Run node once

Set Up the Salesforce and Instantly Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Salesforce, Instantly, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Salesforce and Instantly integration works as expected. Depending on your setup, data should flow between Salesforce and Instantly (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Salesforce and Instantly

Salesforce + Instantly + Slack: When a new lead is created in Salesforce, automatically add them to Instantly for outreach, and notify the sales team in Slack via a public channel message.

Instantly + Salesforce + Google Sheets: When a lead is updated in Instantly, update the lead status in Salesforce and log the campaign data in a Google Sheet.

Salesforce and Instantly integration alternatives

About Salesforce

Sync Salesforce data with other apps using Latenode. Automate lead qualification and task creation based on CRM events. No more manual data entry: build workflows that trigger actions across your stack. Use Latenode's visual editor and flexible scripting to create custom logic and scale automation without code limits.

About Instantly

Use Instantly in Latenode to automate email outreach at scale. Connect Instantly to your CRM, database, or lead sources and build automated sequences based on triggers. Enrich data and route responses using Latenode's visual editor and JS node for custom logic — all without per-step pricing limits.

Salesforce + Instantly integration

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FAQ Salesforce and Instantly

How can I connect my Salesforce account to Instantly using Latenode?

To connect your Salesforce account to Instantly on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Salesforce and click on "Connect".
  • Authenticate your Salesforce and Instantly accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically add new Salesforce leads to Instantly campaigns?

Yes, you can! With Latenode, automate lead synchronization from Salesforce to Instantly. Enjoy seamless, real-time data flow and targeted campaign activation—all without coding.

What types of tasks can I perform by integrating Salesforce with Instantly?

Integrating Salesforce with Instantly allows you to perform various tasks, including:

  • Automatically enrolling new Salesforce contacts into Instantly email sequences.
  • Updating lead status in Salesforce based on Instantly campaign engagement.
  • Creating Salesforce tasks for Instantly leads who show high intent.
  • Syncing contact data between Salesforce and Instantly in real-time.
  • Triggering personalized email campaigns in Instantly from Salesforce events.

How to access Salesforce data for manipulation in Latenode?

You can access Salesforce data using the Salesforce node and Latenode's JavaScript blocks for advanced transformations or custom logic before sending data to Instantly.

Are there any limitations to the Salesforce and Instantly integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • API rate limits for both Salesforce and Instantly may affect high-volume data transfers.
  • Custom field mapping may require manual configuration for complex data structures.
  • Real-time data synchronization depends on the polling interval and workflow design.

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