Latenode

Automate SEO audits with OpenAI - comprehensive website analysis

This Latenode automation crawls a user-provided website URL, performs a comprehensive on-page SEO audit using OpenAI's language models, and delivers a detailed analysis report via email.

The audit examines both the content and technical aspects of the website, providing actionable recommendations to optimize the page for improved search engine rankings and organic traffic. The workflow is triggered by a custom form that takes the landing page URL as input, scrapes the HTML content, and passes it through two specialized AI Agents for the SEO analysis. The final audit report is compiled, formatted, and sent to the user's email address for review and implementation.

Updated Apr 2, 2026Est. run: 33sEst. cost: $0.0021
How Latenode estimates time and cost

Latenode bills workflow runs in credits: 1 credit = 30 seconds of processing. Minimum charge per run depends on your plan. Plug-and-Play (PnP) AI nodes are billed separately—each PnP token is $1 USD, charged pay-as-you-go at vendor cost plus a small processing fee, with no API keys required.

Full pricing — how credits work →
SEO, marketing & analytics

Workflow preview

What this template does

  • Crawls a user-provided website URL and extracts its HTML content.
  • Analyzes the website's content and technical aspects using OpenAI's language models.
  • Generates a detailed SEO audit report with actionable recommendations for optimization.
  • Compiles the audit report and sends it to the user's email address.
  • Provides a comprehensive assessment of the website's on-page SEO performance.

How it works

1
Trigger

Provide Landing Page URL

The user provides the URL of the landing page they want to have audited for SEO performance.

2
Action

Fetch Page HTML and Metadata

The system uses a headless browser to fetch the HTML content and metadata of the user's landing page.

3
AI

Analyze Page Content for SEO

The HTML content of the landing page is analyzed by an OpenAI language model to identify opportunities for improving the on-page SEO, such as keyword usage, content structure, and readability.

4
AI

Assess Technical SEO Factors

Another OpenAI language model examines the technical aspects of the landing page, such as page speed, mobile-friendliness, and structured data, to provide recommendations for improving the website's overall SEO performance.

5
Action

Compile Audit Report

The findings from the content and technical SEO analyses are combined and formatted into a comprehensive audit report.

6
Action

Email Audit Report

The final SEO audit report is sent to the user's email address for review and implementation of the recommended optimizations.

Setup guide

1

Add OpenAI API credential

1. Go to the Latenode Credentials panel. 2. Add a new credential and select 'OpenAI' as the integration. 3. Enter your OpenAI API key and save the credential.

2

Configure Gmail settings

1. Go to the Latenode Credentials panel. 2. Add a new credential and select 'Gmail' as the integration. 3. Connect your Gmail account using OAuth and grant the necessary permissions.

3

Set up the URL input form

1. In the Latenode visual builder, add a 'Form' node to the workflow. 2. Configure the form to have a single input field for the landing page URL. 3. Connect the form output to the next node in the workflow.

4

Customize the SEO audit

1. Add an 'OpenAI Agent' node to the workflow. 2. Configure the node to use the OpenAI credential from step 1. 3. Customize the prompts and parameters for the content-focused and technical SEO audits. 4. Add a second 'OpenAI Agent' node for the technical SEO audit and configure it accordingly.

5

Set up the email report

1. Add a 'Markdown' node to the workflow. 2. Configure the node to format the SEO audit results as an HTML-formatted email. 3. Add a 'Gmail' node and connect it to the Markdown node. 4. Configure the Gmail node to send the audit report to the desired email address.

Requirements

OpenAI API key with access to the GPT language model for the content analysis
Gmail account credentials to send the final SEO audit report to the user
Ability to make HTTP requests to scrape the target website's HTML content
Latenode workspace access to use the headless browser node for automated crawling

FAQ

Common questions about this template

Each run uses credits on your Latenode plan. We charge for processing time (1 credit = 30 seconds). Your actual cost depends on your plan and how long the run takes. See pricing plans for plans and how credits work.

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