Latenode
Google Analytics
Google sheets
Gmail

Automate your Google Analytics reporting to Google Sheets

This automation enables businesses to streamline their Google Analytics reporting by automatically extracting key metrics, processing the data, and generating a visually appealing HTML report that can be scheduled to run on a recurring basis.

The workflow pulls data from the Google Analytics API, aggregates page engagement stats, search results, and country views, and formats the information into an easy-to-digest report. This report can then be emailed using the Gmail API or saved directly to Google Docs, providing users with up-to-date analytics insights without the manual effort. The automation includes built-in error handling and logging functionality for improved reliability and debugging.

Updated Apr 2, 2026Est. run: 9sEst. cost: $0.0006
How Latenode estimates time and cost

Latenode bills workflow runs in credits: 1 credit = 30 seconds of processing. Minimum charge per run depends on your plan. Plug-and-Play (PnP) AI nodes are billed separately—each PnP token is $1 USD, charged pay-as-you-go at vendor cost plus a small processing fee, with no API keys required.

Full pricing — how credits work →
SEO, marketing & analytics

Workflow preview

What this template does

  • Extracts key metrics from Google Analytics API
  • Aggregates data on page engagement, search results, and country views
  • Formats data into an HTML report for easy digestion
  • Schedules report generation and delivery via Gmail or Google Docs
  • Includes error handling and logging for reliable performance

How it works

1
Trigger

Fetch Google Analytics Data

The automation starts by connecting to the Google Analytics API to pull page engagement, search, and country view metrics for the selected website.

2
Logic

Process and Aggregate Data

The fetched data is then parsed and combined into a structured report, with metrics aggregated and formatted for easy consumption.

3
Action

Export to Google Sheets

The formatted report is saved to a Google Sheets spreadsheet, providing users with a centralized location to access the analytics data.

4
Action

Email Report

Finally, the HTML report can be emailed to stakeholders using the Gmail API, ensuring the analytics insights are proactively shared on a recurring basis.

Setup guide

1

Add Google Analytics Credential

Add your Google Analytics credential via OAuth in the Latenode Credentials panel.

2

Configure Google Analytics Data Fetching

In the Latenode visual builder, add a 'Google Analytics - Get Report' node and configure it with the appropriate Google Analytics property ID and the desired metrics for Page Engagement Stats, Google Search Results, and Country Views.

3

Process and Aggregate Data

Add 'Code' nodes to the workflow to parse the Google Analytics data, generate URL-safe strings, and aggregate the information into a structured JSON object.

4

Generate HTML Report

Use a 'Code' node to format the aggregated data into an HTML report with color-coded sections for Engagement Stats, Search Results, and Country Views.

5

Output Report

Configure the workflow to either email the HTML report using the 'Gmail' node or save it to Google Docs using the 'Google Docs' node.

Requirements

Google Analytics account with API access enabled
Google Sheets access to create and update a spreadsheet
Google Docs access to save the report as a Google Doc (optional)
Gmail API access to email the report (optional)

FAQ

Common questions about this template

Each run uses credits on your Latenode plan. We charge for processing time (1 credit = 30 seconds). Your actual cost depends on your plan and how long the run takes. See pricing plans for plans and how credits work.
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