HubSpot and Odoo Integration

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Sync HubSpot marketing data with Odoo sales orders to automate lead nurturing. Latenode's visual editor simplifies even complex logic, while affordable execution-based pricing saves you money as you scale.

Swap Apps

HubSpot

Odoo

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect HubSpot and Odoo

Create a New Scenario to Connect HubSpot and Odoo

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a HubSpot, triggered by another scenario, or executed manually (for testing purposes). In most cases, HubSpot or Odoo will be your first step. To do this, click "Choose an app," find HubSpot or Odoo, and select the appropriate trigger to start the scenario.

Add the HubSpot Node

Select the HubSpot node from the app selection panel on the right.

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HubSpot

Configure the HubSpot

Click on the HubSpot node to configure it. You can modify the HubSpot URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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HubSpot

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Connect HubSpot

Sign In

Run node once

Add the Odoo Node

Next, click the plus (+) icon on the HubSpot node, select Odoo from the list of available apps, and choose the action you need from the list of nodes within Odoo.

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HubSpot

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Odoo

Authenticate Odoo

Now, click the Odoo node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Odoo settings. Authentication allows you to use Odoo through Latenode.

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HubSpot

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Odoo

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Connect Odoo

Sign In

Run node once

Configure the HubSpot and Odoo Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Odoo Oauth 2.0

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Select an action *

Select

Map

The action ID

Run node once

Set Up the HubSpot and Odoo Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Trigger on Webhook

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Save and Activate the Scenario

After configuring HubSpot, Odoo, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the HubSpot and Odoo integration works as expected. Depending on your setup, data should flow between HubSpot and Odoo (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect HubSpot and Odoo

HubSpot + Odoo + Slack: When a deal reaches the 'Closed Won' stage in HubSpot, a sales order is created in Odoo. A notification is then sent to a designated Slack channel to inform the sales team.

Odoo + HubSpot + Google Sheets: When a new contact is created or updated in Odoo, the contact information is synchronized to HubSpot. The details of this synchronization, including timestamps, are logged in a Google Sheet.

HubSpot and Odoo integration alternatives

About HubSpot

Sync HubSpot contacts, deals, and marketing data with other apps in Latenode for automated workflows. Update records, trigger email sequences based on behavior, or generate reports. Use Latenode’s visual editor and affordable pricing to build complex, scalable marketing automation without code or per-step fees. Connect to CRMs, databases, and analytics tools.

About Odoo

Automate Odoo tasks like creating invoices or updating inventory based on triggers from other apps. Latenode lets you connect Odoo to your workflows without code, adding logic and routing data as needed. Integrate Odoo with marketing tools, payment gateways, or CRMs for streamlined processes using Latenode's visual, scalable platform.

See how Latenode works

FAQ HubSpot and Odoo

How can I connect my HubSpot account to Odoo using Latenode?

To connect your HubSpot account to Odoo on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select HubSpot and click on "Connect".
  • Authenticate your HubSpot and Odoo accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I synchronize new HubSpot contacts as Odoo customers?

Yes, you can! Latenode lets you automate contact creation, instantly syncing new HubSpot contacts into Odoo for seamless sales and customer management.

What types of tasks can I perform by integrating HubSpot with Odoo?

Integrating HubSpot with Odoo allows you to perform various tasks, including:

  • Creating Odoo invoices for deals closed in HubSpot.
  • Updating Odoo product information based on HubSpot marketing campaigns.
  • Triggering HubSpot workflows from Odoo sales orders.
  • Syncing contact properties between HubSpot and Odoo.
  • Automatically enrolling new leads in HubSpot from Odoo.

How easily can I customize data flows between HubSpot and Odoo?

Latenode provides both a visual no-code editor and JavaScript blocks, allowing seamless data mapping, transformation, and customization to fit unique needs.

Are there any limitations to the HubSpot and Odoo integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Complex data transformations may require JavaScript knowledge.
  • Initial synchronization of large datasets can take significant time.
  • API rate limits of HubSpot and Odoo may affect performance.

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