Google Business Profile and Google Calendar Integration

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Automatically update your Google Calendar with new bookings or changes from Google Business Profile. Latenode's visual editor and affordable pricing make it easier than ever to manage appointments. Extend functionality with JavaScript for advanced customization.

Swap Apps

Google Business Profile

Google Calendar

Step 1: Choose a Trigger

Step 2: Choose an Action

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How to connect Google Business Profile and Google Calendar

Create a New Scenario to Connect Google Business Profile and Google Calendar

In the workspace, click the “Create New Scenario” button.

Add the First Step

Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Google Business Profile, triggered by another scenario, or executed manually (for testing purposes). In most cases, Google Business Profile or Google Calendar will be your first step. To do this, click "Choose an app," find Google Business Profile or Google Calendar, and select the appropriate trigger to start the scenario.

Add the Google Business Profile Node

Select the Google Business Profile node from the app selection panel on the right.

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Google Business Profile

Configure the Google Business Profile

Click on the Google Business Profile node to configure it. You can modify the Google Business Profile URL and choose between DEV and PROD versions. You can also copy it for use in further automations.

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Google Business Profile

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Connect Google Business Profile

Sign In

Run node once

Add the Google Calendar Node

Next, click the plus (+) icon on the Google Business Profile node, select Google Calendar from the list of available apps, and choose the action you need from the list of nodes within Google Calendar.

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Google Business Profile

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Google Calendar

Authenticate Google Calendar

Now, click the Google Calendar node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Google Calendar settings. Authentication allows you to use Google Calendar through Latenode.

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Google Business Profile

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Sign In

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Configure the Google Business Profile and Google Calendar Nodes

Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.

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Google Calendar Oauth 2.0

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Select an action *

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The action ID

Run node once

Set Up the Google Business Profile and Google Calendar Integration

Use various Latenode nodes to transform data and enhance your integration:

  • Branching: Create multiple branches within the scenario to handle complex logic.
  • Merging: Combine different node branches into one, passing data through it.
  • Plug n Play Nodes: Use nodes that don’t require account credentials.
  • Ask AI: Use the GPT-powered option to add AI capabilities to any node.
  • Wait: Set waiting times, either for intervals or until specific dates.
  • Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
  • Iteration: Process arrays of data when needed.
  • Code: Write custom code or ask our AI assistant to do it for you.
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Save and Activate the Scenario

After configuring Google Business Profile, Google Calendar, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.

Test the Scenario

Run the scenario by clicking “Run once” and triggering an event to check if the Google Business Profile and Google Calendar integration works as expected. Depending on your setup, data should flow between Google Business Profile and Google Calendar (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.

Most powerful ways to connect Google Business Profile and Google Calendar

Google Business Profile + Slack + Google Calendar: When a new review is received in Google Business Profile, a Slack message is sent to notify the team. An event is then created in Google Calendar to schedule a follow-up or response.

Google Calendar + Google Business Profile + Google Sheets: When a new event is created in Google Calendar, its details are logged into a Google Sheet. Google Business Profile analytics are periodically added to the same sheet for performance tracking alongside event data.

Google Business Profile and Google Calendar integration alternatives

About Google Business Profile

Automate Google Business Profile tasks in Latenode. Update listings, monitor reviews, and track performance metrics automatically. Build workflows that trigger actions based on GBP data, like alerts for negative reviews or automated content updates based on seasonal trends. Integrate with other services to streamline marketing and operations.

About Google Calendar

Sync Google Calendar with other apps in Latenode to automate scheduling tasks. Create events from CRM data, send reminders via SMS, or update project management tools based on calendar changes. Latenode's visual editor simplifies these workflows, offering scalable, no-code customization, plus advanced JS options when needed.

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FAQ Google Business Profile and Google Calendar

How can I connect my Google Business Profile account to Google Calendar using Latenode?

To connect your Google Business Profile account to Google Calendar on Latenode, follow these steps:

  • Sign in to your Latenode account.
  • Navigate to the integrations section.
  • Select Google Business Profile and click on "Connect".
  • Authenticate your Google Business Profile and Google Calendar accounts by providing the necessary permissions.
  • Once connected, you can create workflows using both apps.

Can I automatically update Google Calendar from GBP reviews?

Yes, you can! Latenode lets you trigger calendar events for new reviews, ensuring prompt follow-up. Use AI to summarize feedback and prioritize responses for better customer engagement.

What types of tasks can I perform by integrating Google Business Profile with Google Calendar?

Integrating Google Business Profile with Google Calendar allows you to perform various tasks, including:

  • Create calendar events for new customer inquiries.
  • Schedule follow-up calls based on review sentiment.
  • Automatically block out time for business maintenance.
  • Sync appointment bookings from GBP to Google Calendar.
  • Receive reminders for upcoming events listed on GBP.

How do I manage multiple Google Business Profile locations in Latenode?

Latenode supports multiple Google Business Profile locations! Easily switch between accounts and tailor automations using Javascript for custom logic.

Are there any limitations to the Google Business Profile and Google Calendar integration on Latenode?

While the integration is powerful, there are certain limitations to be aware of:

  • Real-time sync depends on API availability and rate limits.
  • Complex logic may require JavaScript for advanced customization.
  • Initial setup requires understanding of Google API permissions.

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