How to connect Gravity Forms and Instantly
Create a New Scenario to Connect Gravity Forms and Instantly
In the workspace, click the “Create New Scenario” button.

Add the First Step
Add the first node – a trigger that will initiate the scenario when it receives the required event. Triggers can be scheduled, called by a Gravity Forms, triggered by another scenario, or executed manually (for testing purposes). In most cases, Gravity Forms or Instantly will be your first step. To do this, click "Choose an app," find Gravity Forms or Instantly, and select the appropriate trigger to start the scenario.

Add the Gravity Forms Node
Select the Gravity Forms node from the app selection panel on the right.


Gravity Forms

Configure the Gravity Forms
Click on the Gravity Forms node to configure it. You can modify the Gravity Forms URL and choose between DEV and PROD versions. You can also copy it for use in further automations.
Add the Instantly Node
Next, click the plus (+) icon on the Gravity Forms node, select Instantly from the list of available apps, and choose the action you need from the list of nodes within Instantly.


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Authenticate Instantly
Now, click the Instantly node and select the connection option. This can be an OAuth2 connection or an API key, which you can obtain in your Instantly settings. Authentication allows you to use Instantly through Latenode.
Configure the Gravity Forms and Instantly Nodes
Next, configure the nodes by filling in the required parameters according to your logic. Fields marked with a red asterisk (*) are mandatory.
Set Up the Gravity Forms and Instantly Integration
Use various Latenode nodes to transform data and enhance your integration:
- Branching: Create multiple branches within the scenario to handle complex logic.
- Merging: Combine different node branches into one, passing data through it.
- Plug n Play Nodes: Use nodes that don’t require account credentials.
- Ask AI: Use the GPT-powered option to add AI capabilities to any node.
- Wait: Set waiting times, either for intervals or until specific dates.
- Sub-scenarios (Nodules): Create sub-scenarios that are encapsulated in a single node.
- Iteration: Process arrays of data when needed.
- Code: Write custom code or ask our AI assistant to do it for you.

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AI Anthropic Claude 3
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Instantly
Trigger on Webhook
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Gravity Forms
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Webhook response

Save and Activate the Scenario
After configuring Gravity Forms, Instantly, and any additional nodes, don’t forget to save the scenario and click "Deploy." Activating the scenario ensures it will run automatically whenever the trigger node receives input or a condition is met. By default, all newly created scenarios are deactivated.
Test the Scenario
Run the scenario by clicking “Run once” and triggering an event to check if the Gravity Forms and Instantly integration works as expected. Depending on your setup, data should flow between Gravity Forms and Instantly (or vice versa). Easily troubleshoot the scenario by reviewing the execution history to identify and fix any issues.
Most powerful ways to connect Gravity Forms and Instantly
Gravity Forms + Instantly + Google Sheets: When a new form is submitted in Gravity Forms, the submission data is used to create a new lead in Instantly, and the same data is also added as a new row in Google Sheets for logging and tracking.
Instantly + Gravity Forms + Slack: When a lead is created in Instantly, use Instantly to search leads, create a new entry in Gravity Forms, then send a message to a Slack channel alerting the sales team.
Gravity Forms and Instantly integration alternatives

About Gravity Forms
Use Gravity Forms with Latenode to automate form data processing. Capture submissions, then trigger actions like sending emails, updating databases, or creating tasks in other apps. Enhance form data with AI, format it with JavaScript, and automate complex workflows without code — all inside Latenode's visual builder.
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About Instantly
Use Instantly in Latenode to automate email outreach at scale. Connect Instantly to your CRM, database, or lead sources and build automated sequences based on triggers. Enrich data and route responses using Latenode's visual editor and JS node for custom logic — all without per-step pricing limits.
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See how Latenode works
FAQ Gravity Forms and Instantly
How can I connect my Gravity Forms account to Instantly using Latenode?
To connect your Gravity Forms account to Instantly on Latenode, follow these steps:
- Sign in to your Latenode account.
- Navigate to the integrations section.
- Select Gravity Forms and click on "Connect".
- Authenticate your Gravity Forms and Instantly accounts by providing the necessary permissions.
- Once connected, you can create workflows using both apps.
Can I automate lead nurturing using Gravity Forms entries in Instantly?
Yes, you can! Latenode's visual editor makes it easy to trigger automated email campaigns in Instantly when a new Gravity Forms submission is received. This saves time and improves lead response rates.
What types of tasks can I perform by integrating Gravity Forms with Instantly?
Integrating Gravity Forms with Instantly allows you to perform various tasks, including:
- Automatically adding new Gravity Forms submissions as leads in Instantly.
- Triggering personalized email sequences based on form data.
- Segmenting new contacts based on form responses.
- Updating contact information in Instantly when a form is submitted.
- Creating custom reports based on combined form and email data.
How do I handle conditional logic from Gravity Forms in Latenode?
Latenode’s visual editor supports conditional logic, letting you process Gravity Forms data differently based on the user's input. Use no-code or JavaScript for complex rules.
Are there any limitations to the Gravity Forms and Instantly integration on Latenode?
While the integration is powerful, there are certain limitations to be aware of:
- Complex Gravity Forms layouts may require custom JavaScript for optimal data parsing.
- The number of tasks is limited by your Instantly plan's API usage.
- Real-time synchronization depends on the polling interval and Gravity Forms API limits.